Director of Marketing Science Analytics & Commercial Intelligence (Customer Engagement Team)

About the role

The Director of Marketing Science Analytics & Commercial Intelligence will lead the development and implementation of advanced analytics and commercial intelligence strategies to enhance customer engagement and drive business outcomes. Reporting to the Chief Marketing Officer, this role will oversee a team focused on leveraging data-driven insights to inform marketing decisions and improve customer experiences.

Responsibilities

• Develop and execute comprehensive analytics and commercial intelligence strategies aligned with business objectives
• Collaborate with cross-functional teams to integrate data analytics into marketing campaigns and product development
• Lead the analysis and interpretation of large datasets to uncover actionable insights and trends
• Ensure alignment between data-driven insights and marketing initiatives to optimize customer engagement
• Manage a team of analysts and data scientists to deliver high-quality analytics solutions
• Present findings and recommendations to senior leadership and stakeholders

Requirements

• Bachelor's degree in Business Administration, Statistics, Data Science, or a related field
• Minimum 10 years of experience in marketing science, analytics, or a similar field
• Proven track record of leading and managing data-driven initiatives
• Experience with statistical modeling, predictive analytics, and machine learning techniques
• Strong understanding of customer behavior and market trends
• Excellent communication and presentation skills
• Ability to work effectively in a fast-paced, dynamic environment

Qualifications

• Advanced degree in a relevant field preferred
• Experience with data visualization tools such as Tableau or Power BI
• Knowledge of CRM systems and their integration with analytics platforms
• Experience with data warehousing and ETL processes

Skills

• Data analysis and interpretation
• Statistical modeling and predictive analytics
• Machine learning and AI
• CRM system integration
• Data visualization
• Project management

Benefits

• Competitive salary commensurate with experience
• Health insurance coverage
• Flexible work schedule
• Professional development opportunities
• Employee discounts

Pay

Commensurate with experience

Schedule

Hybrid