Director of Marketing Operations
About the role
The Opportunity We are looking for an innovative and hands-on leader to evolve and expand our marketing operations strategy supporting our global go-to-market motions. As team leader you will be responsible for performance accountability and efficient investment, and will develop the technology stack, processes, forecasting and reporting to support it.
Responsibilities
- Defining a vision and strategy for marketing operations that enables scalable growth and data-based decisions across the team.
- Refining the technology stack, including evaluation, selection, implementation, and customization of both existing and new tooling.
- Partnering with Fireblocks’ data and analytics team to ensure accurate and actionable reporting on customer lifetime value, customer acquisition costs and ROI.
- Regularly inform stakeholders across marketing, sales, and finance of insights on marketing performance to ensure cross functional alignment on the best possible data-driven marketing strategy.
- Tracking and reporting the entire GTM funnel and marketing’s impact on it including volume, velocity, conversion stage-to-stage, and average value.
- Ensuring operational processes are designed, documented, understood, and followed globally.
- Develop a strong multi-faceted operational team that drives efficiency, agility, and excellence across marking.
Requirements
- 8+ years experience B2B SaaS marketing operations.
- 3+ years of management experience and a strong presence in leadership forums.
- Entrepreneurial-minded with natural high sense of urgency and comfort in high speed environments.
- Willingness to roll your sleeves up, be hands-on and lead by example.
- Excellent communicator who can drive consensus and articulate recommendations to cross functional partners.
- Proven experience with operational strategy design and cross-functional change management.
- Demonstrated experience designing an innovative marketing technology stack.
- Exceptional planning, organizational and project management skills.
Qualifications
- East Coast US remote.
Skills
- Strong analytical and problem-solving skills.
- Experience with marketing automation tools.
- Ability to manage multiple projects simultaneously.
- Excellent communication and collaboration skills.
Benefits
Fireblocks' mission is to enable every business to easily and securely access digital assets and cryptocurrencies. In order to do that, we strongly believe our workforce should be as diverse as our clients, and this is why we embrace diversity and inclusion in all its forms.
Pay
A reasonable base salary range estimate for this position is $154,000-230,000. The base salary is one component of the total compensation package, which for some roles may include a target bonus, a very competitive equity grant, and very generous benefits.
Schedule
East Coast US remote.