Director of Marketing & Audience Growth (Volunteer)

About the role

The Director of Marketing & Audience Growth will lead campaign strategy, digital expansion, and audience development across PromiseStudios' creative outputs. This role will architect launch campaigns, oversee content rollout strategy, build audience segmentation systems, and align storytelling with measurable growth objectives.

Responsibilities

• Develop and execute marketing campaigns for film, publishing, fashion, and civic launches
• Build audience growth strategy across digital platforms
• Establish content distribution architecture (email, social, partnerships, media)
• Collaborate with creative leads to align messaging with visual output
• Develop brand-aligned copy frameworks and campaign narratives
• Track performance metrics and optimize engagement strategies
• Oversee newsletter growth and segmentation strategy
• Support partnership visibility through strategic media positioning
• Ensure marketing materials align with MAP safeguarding and compliance standards
• Maintain timely, professional responsiveness via email and chat in Google Workspace

Qualifications

• Background in marketing, digital growth strategy, or creative campaign management
• Experience launching creative products or campaigns
• Strong understanding of audience analytics and engagement metrics
• Ability to translate creative work into structured marketing systems
• Experience collaborating with multidisciplinary creative teams
• Strong strategic writing and messaging skills

Preferred Skills

• Experience in nonprofit or mission-driven marketing
• Familiarity with social media growth and performance optimization
• Experience working with photographers, filmmakers, or publishing teams
• Knowledge of email marketing platforms and CRM tools
• Experience building launch campaigns from concept to execution

Commitment

This role requires a minimum 6-month commitment and is available to individuals based in the United States.