Director of Marketing

Who We Are

We are a construction company dedicated to being the best in the industry. We are proud to be ranked #57 in the Top 200 HIP Home Remodeling Pros and one of the Top 20 Fastest Growing Companies by the Washington Business Journal. Our success is driven by the people we hire, train, and develop.

What You'll Do

• Recruit, hire, onboard, and retain a high-performing team of field marketing representatives and brand ambassadors.
• Train and coach the team on outreach techniques, scripting, objection handling, and brand messaging, both in the field and in regular training sessions.
• Set, manage, and consistently hit daily, weekly, and monthly lead and appointment generation goals.
• Plan and assign territories, routes, and schedules to maximize coverage and results.
• Run daily huddles, field ride-alongs, and ongoing performance coaching.
• Track, analyze, and report on team metrics such as leads generated, appointments set, lead quality, and cost per lead, then adjust tactics to improve.
• Partner closely with the sales team to ensure lead quality and a smooth lead-to-appointment handoff.
• Build morale, energy, and retention within a fast-paced field environment.
• Manage the team budget, track compensation and incentives, and plan staffing needs.
• Represent Presidential Exteriors in the community and at local events.
• Develop your top performers into team leads and future leaders.

What You Bring

• Experience leading a field marketing, direct sales, outside sales, or in-person lead generation team (home improvement or remodeling a strong plus).
• A proven track record of hitting lead generation or sales targets and managing a team to its goals.
• Strong recruiting, training, and coaching skills, with a real ability to develop people and keep them motivated.
• Comfort working in the field and outdoors, with a schedule that includes some evenings and weekends.
• A data-driven mindset, able to read performance numbers and act on them.
• Excellent communication, motivation, and leadership skills.
• A high energy, resilience, and a positive, goal-oriented attitude.
• A valid driver's license and reliable transportation for travel across territories.
• Comfort using CRM and lead-tracking tools (Salesforce or improveit360 experience a plus).

Preferred Attributes

• A strong sense of ownership and accountability.
• A motivator who builds trust and a winning culture across the team.
• A highly organized and adaptable person, able to manage multiple territories and priorities.
• A passionate about developing people and growing future leaders.

What We Offer

• Competitive Compensation: Base salary within the range listed above, plus performance-based bonuses tied to team results.
• Full Benefits: Medical, dental, and vision coverage, plus a 401(k) with company match.
• Generous Time Off: Up to 4 weeks PTO annually, plus paid parental leave.
• Growth and Development: Leadership conferences, ongoing development, and real opportunities for advancement.
• Culture and Perks: A fun, energetic, supportive team environment, wellness initiatives, quarterly team events, and incentive travel, including an annual company-paid trip to Mexico.

Pay

$75,000 - $250,000+ per year (Base + Performance Bonus)

Schedule

Full-time, 8am-4pm