Director of Marketing

We need to produce HTML fragment with headings

for sections: About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule. Only include sections if posting has real specific content. We must not repeat job title as heading. We must not include Job ID etc. Remove boilerplate. Preserve all substantive info. We have content: The Director of Marketing is responsible for leading NCE’s marketing and business development programs, and for brand strategy to support business growth. This role involves managing the marketing and business development teams, overseeing the proposal process, and building the firm’s reputation in the civil engineering and environmental space across California and Nevada. You will work closely with the firm’s operation’s leadership, including key technical staff and project managers, to ensure marketing and business development efforts align with the firm’s strategies, philosophies, and goals. Reporting directly to the President and CEO, this position may be based in NCE’s Sacramento, Richmond, Oakland, or Anaheim, California office, or our Reno or So. Lake Tahoe, Nevada office. Then "Core Responsibilities" with bullet points: Marketing Strategy: Develop and manage annual marketing plans and budgets that focus on the firm’s key service areas and geographic regions. Brand Management: Oversee the firm’s visual identity, website, and social media presence to ensure consistent and professional messaging. Proposal Management: Lead the team in preparing high-quality proposals and interview presentations for public and private sector projects. Can lead strategy and messaging and transition NCE to next level. AI and Digital Marketing: Understanding of AI applications and future digital marketing strategies. Market Intelligence: Track industry trends, competitor activities, and upcoming project leads in the CA and NV infrastructure and environmental markets. Responsible for Client Management System which tracks client/opportunity leads and RFP Go-No Go process & progress, as well as maintenance of NCE’s CMS database. Internal Communication: Keep leadership informed of marketing progress and performance using clear metrics, such as proposal win rates. Then "Strategic Business Development" with bullet points: Strategic Business Development: Develop and lead NCE’s overall business development vision for federal, state and local agencies and key private sector clients. Business Development Support: Assist technical staff in identifying new client opportunities, maintaining relationships with existing clients and partners, and ensure business development activities are focused, strategic and effective. Visibility: Ensure engagement at tradeshows, industry events, and key associations that is impactful. Then "Over-Arching Requirements" with bullet points: Team Leadership: Hire, train, and mentor both marketing and business development staff, ensuring deadlines are met and business development activities are effective. Orders Goals: Meet year over year orders goals as set by the annual business plan. Then "Qualifications (Must Have)" with bullet points: Education: Bachelor’s degree in Marketing, Communications, Journalism, or a related technical field. Experience: 10-15 years of marketing experience, specifically within the Architecture, Engineering, or Construction (AEC) industry for public sector clients and procurement process. Understanding of capital improvement programs and infrastructure funding. Leadership of major proposals ($1m+ fee). Technical Skills: Understanding of Adobe Creative Suite (InDesign, Photoshop), CRM systems, Microsoft Office. Knowledge of Ajera a plus. Soft Skills: Strong interpersonal skills, collaborative, organized and responsive. Strong writing and editing skills; ability to manage multiple deadlines and work with various personalities. Can facilitate competing demands for proposal resources. Big picture thinker, can think outside the box, willing to adjust status quo as needed. Regional Knowledge: Understanding of CA and NV public works procurement and regional industry organizations like APWA and CSAC/CalCities. Networking and sales experience in this region required. Travel to and active participation in all offices is required. Then "Estimated Salary & Benefits (2026)" with bullet points: California: Typical range between $160K to $200K. Nevada: Typical range $150K to $180K. We need sections: About the role (intro paragraph), Responsibilities (core responsibilities + strategic business development?), Requirements (over-arching requirements?), Qualifications (must have), Skills (technical + soft + regional knowledge?), Benefits (maybe none? Actually we have salary info, but benefits not mentioned. The instruction: include Pay/Schedule/Benefits sections only if posting actually states them. It states salary ranges, not benefits. So we can include Pay section with salary ranges. Benefits not mentioned, so omit Benefits section. Schedule not mentioned, omit. We need to decide mapping: The posting includes "Core Responsibilities" and "Strategic Business Development". Both are responsibilities. Could combine under Responsibilities heading. Also "Over-Arching Requirements" could be under Requirements heading. Qualifications heading for Qualifications (Must Have). Skills heading for Technical Skills, Soft Skills, Regional Knowledge (these are under Qualifications but we can separate). However we must not duplicate content. We could put Technical Skills, Soft Skills, Regional Knowledge under Skills heading. But we need to preserve all info. The Qualifications section includes Education, Experience, Leadership of major proposals, Technical Skills, Soft Skills, Regional Knowledge, Travel requirement. We could keep Qualifications heading for Education, Experience, Leadership of major proposals, Travel requirement. Then Skills heading for Technical Skills, Soft Skills, Regional Knowledge. That seems logical. We must not create sections with filler like "commensurate with experience". We have concrete info. We need to output only HTML fragment, no /. Use

for section headings. Use

• for any list of duties/requirements/benefits. Use

  for prose. We need to decide what goes into

  vs lists. The intro paragraph (About the role) can be

  . Responsibilities: we have multiple bullet points; we can make a

  with each responsibility as
  • . Similarly Requirements: list. Qualifications: list. Skills: list. Pay: maybe

    with salary ranges. We must not repeat job title as heading. So no

    Director of Marketing. We need to ensure we include all substantive info. Let's extract each piece. About the role paragraph: "The Director of Marketing is responsible for leading NCE’s marketing and business development programs, and for brand strategy to support business growth. This role involves managing the marketing and business development teams, overseeing the proposal process, and building the firm’s reputation in the civil engineering and environmental space across California and Nevada. You will work closely with the firm’s operation’s leadership, including key technical staff and project managers, to ensure marketing and business development efforts align with the firm’s strategies, philosophies, and goals. Reporting directly to the President and CEO, this position may be based in NCE’s Sacramento, Richmond, Oakland, or Anaheim, California office, or our Reno or So. Lake Tahoe, Nevada office." That's the prose. Responsibilities: combine Core Responsibilities and Strategic Business Development bullet points. List items: - Develop and manage annual marketing plans and budgets that focus on the firm’s key service areas and geographic regions. - Oversee the firm’s visual identity, website, and social media presence to ensure consistent and professional messaging. - Lead the team in preparing high-quality proposals and interview presentations for public and private sector projects. Can lead strategy and messaging and transition NCE to next level. - Understanding of AI applications and future digital marketing strategies. - Track industry trends, competitor activities, and upcoming project leads in the CA and NV infrastructure and environmental markets. Responsible for Client Management System which tracks client/opportunity leads and RFP Go-No Go process & progress, as well as maintenance of NCE’s CMS database. - Keep leadership informed of marketing progress and performance using clear metrics, such as proposal win rates. - Develop and lead NCE’s overall business development vision for federal, state and local agencies and key private sector clients. - Assist technical staff in identifying new client opportunities, maintaining relationships with existing clients and partners, and ensure business development activities are focused, strategic and effective. - Ensure engagement at tradeshows, industry events, and key associations that is impactful. We could also include "Can lead strategy and messaging and transition NCE to next level." as part of proposal management bullet. Requirements (Over-Arching Requirements): - Hire, train, and mentor both marketing and business development staff, ensuring deadlines are met and business development activities are effective. - Meet year over year orders goals as set by the annual business plan. Qualifications (Must Have) - we separate Education, Experience, Leadership of major proposals, Travel requirement. List: - Bachelor’s degree in Marketing, Communications, Journalism, or a related technical field. - 10-15 years of marketing experience, specifically within the Architecture, Engineering, or Construction (AEC) industry for public sector clients and procurement process. - Understanding of capital improvement programs and infrastructure funding. - Leadership of major proposals ($1m+ fee). - Travel to and active participation in all offices is required. Skills: Technical Skills, Soft Skills, Regional Knowledge. List: - Understanding of Adobe Creative Suite (InDesign, Photoshop), CRM systems, Microsoft Office. Knowledge of Ajera a plus. - Strong interpersonal skills, collaborative, organized and responsive. - Strong writing and editing skills; ability to manage multiple deadlines and work with various personalities. - Can facilitate competing demands for proposal resources. - Big picture thinker, can think outside the box, willing to adjust status quo as needed. - Understanding of CA and NV public works procurement and regional industry organizations like APWA and CSAC/CalCities. - Networking and sales experience in this region required. Pay: Salary ranges. We can put as

    with both ranges. Maybe:

    Estimated Salary & Benefits (2026): California: Typical range between $160K to $200K. Nevada: Typical range $150K to $180K.

    But we should not include Benefits if not mentioned. The phrase "Estimated Salary & Benefits (2026)" includes Benefits word but we can keep as is? The instruction: do not create Benefits section unless posting actually states them. It mentions "Estimated Salary & Benefits (2026)" but only gives salary ranges, no benefits. We could still include Pay section with that heading? The heading would be

    Pay

    and then paragraph with salary ranges. That's fine. We should not mention Benefits in heading. We can just put salary info. We must not include boilerplate like cookie/navigation/legal/EEO etc. Not present. Now produce HTML. Structure:

    About the role

    ...

    Responsibilities

    • ...
    ...

    Requirements

    • ...
    ...

    Qualifications

    • ...
    ...

    Skills

    • ...
    ...

    Pay

    Estimated Salary & Benefits (2026): California: Typical range between $160K to $200K. Nevada: Typical range $150K to $180K.

    Check for any missing info: The phrase "Can lead strategy and messaging and transition NCE to next level." included. Also "Understanding of AI applications and future digital marketing strategies." included. Also "Responsible for Client Management System which tracks client/opportunity leads and RFP Go-No Go process & progress, as well as maintenance of NCE’s CMS database." included. Also "Keep leadership informed of marketing progress and performance using clear metrics, such as proposal win rates." included. Also "Develop and lead NCE’s overall business development vision for federal, state and local agencies and key private sector clients." included. Also "Assist technical staff in identifying new client opportunities, maintaining relationships with existing clients and partners, and ensure business development activities are focused, strategic and effective." included. Also "Ensure engagement at tradeshows, industry events, and key associations that is impactful." included. Also "Hire, train, and mentor both marketing and business development staff, ensuring deadlines are met and business development activities are effective." included. Also