Director of Marketing

Loureiro Engineering Associates is seeking a Director of Marketing to join our team in Plainville, CT. This position plays a pivotal role in shaping the company’s long-term marketing vision, overseeing the execution of large-scale campaigns, and driving brand growth across all channels.

About the role

At Loureiro, you won’t just work for the company - you’ll own a part of it. As a 100% employee-owned company, our Employee Stock Ownership Plan (ESOP) gives you a company-funded ownership stake that grows over time - so when we succeed, you share in the rewards.

Responsibilities

• Marketing Strategy & Leadership
  • Develop and execute a comprehensive marketing strategy aligned with the company’s long-term goals, growth strategy, and market positioning.
  • Lead and oversee all aspects of the marketing function, including brand development, digital marketing, content marketing, public relations, corporate communications, proposal development, and marketing collateral.
  • Lead, manage, and develop the Marketing team, establishing clear responsibilities, priorities, performance expectations, and professional development opportunities.
  • Collaborate with executive leadership and Business Development to align marketing resources and priorities with the company’s strategic growth objectives, target markets, and key pursuits.
  • Oversee the company’s brand positioning and ensure consistent messaging, visual identity, and quality across all marketing channels and client-facing materials.
  • Lead market research and competitive intelligence initiatives to identify emerging trends, market opportunities, client needs, and competitive positioning.
  • Develop and oversee multi-channel marketing campaigns, including digital, social media, email, content creation, events, and traditional media.
  • Establish and monitor marketing KPIs and provide senior leadership with reporting and recommendations regarding marketing performance, proposal activity, and strategic initiatives.
  • Manage the marketing budget and external marketing vendors, agencies, and resources.
• RFQ/RFP & Proposal Management
  • Lead and oversee the company’s RFQ, RFP, Statement of Qualifications (SOQ), and other competitive proposal response processes from solicitation through submission and interview.
  • Establish proposal schedules, responsibilities, milestones, review cycles, and submission deadlines for assigned pursuits.
  • Organize and facilitate proposal kickoff meetings in coordination with Business Development, technical leadership, and pursuit teams.
  • Review solicitation requirements and develop compliance requirements to ensure all submissions are complete, responsive, and compliant with client instructions.
  • Coordinate the preparation, writing, editing, formatting, production, and delivery of proposals, SOQs, qualification packages, and related pursuit materials.
  • Coordinate technical and executive reviews and ensure comments, revisions, and approvals are incorporated into final submissions.
  • Oversee electronic and physical proposal production and submission, including client procurement and bidding portals.
  • Monitor proposal progress, identify schedule or compliance risks, and communicate pursuit status to Business Development and proposal teams.
• Marketing Content & Proposal Resources
  • Maintain and continuously improve the company’s library of employee resumes, project sheets, project descriptions, organizational charts, capability statements, graphics, and other reusable proposal content.
  • Develop and maintain an approved language library containing corporate messaging, qualifications, technical narratives, differentiators, and standard proposal content.
  • Ensure marketing and proposal templates remain current, professional, consistent with company branding, and adaptable to client requirements.
  • Coordinate with technical staff and Business Development to capture new project experience, qualifications, and differentiators for future pursuits.
  • Maintain organized electronic proposal files, archived submissions, project experience records, and marketing databases.
• Qualifications & Prequalification Management
  • Oversee client prequalification programs, annual qualification packages, vendor registrations, and related corporate submissions.
  • Maintain a centralized system for tracking prequalification requirements, expiration dates, registrations, certifications, and renewal deadlines.
  • Coordinate with executive leadership, Finance, Legal, Safety, Human Resources, and technical teams as necessary to obtain required qualification and proposal information.
  • Maintain proposal and prequalification tracking logs and ensure accurate reporting of pursuit activity.
  • Track proposal outcomes, shortlist rates, interview results, awards, and other pursuit metrics to evaluate proposal effectiveness and identify opportunities for improvement.
• Graphics, Production & Interview Support
  • Oversee the development of proposal graphics, organizational charts, project visuals, presentations, and other client-facing materials in coordination with Marketing and technical teams.
  • Ensure proposals and presentations maintain consistent branding, messaging, visual quality, and professional standards.
  • Oversee proposal layout, formatting, printing, binding, electronic production, and final quality-control reviews.
  • Coordinate interview logistics, presentation development, leave-behind materials, and other supporting documents.
  • Support pursuit teams in developing interview strategy, presentation content, and messaging.
  • Coordinate interview rehearsals and ensure presentation teams are prepared with high-quality, consistent materials.
• Corporate Communications & Brand Management
  • Oversee corporate communications, public relations, website content, social media, industry events, sponsorships, and other activities supporting the company’s reputation and market presence.
  • Provide support for public relations activities, managing media relations and ensuring positive brand representation by Senior Officials.
  • Foster relationships with key partners, agencies, vendors, and industry organizations that enhance the company’s marketing capabilities and brand exposure.
  • Ensure marketing, proposal, and communications activities comply with applicable company policies, client requirements, and industry standards.

Requirements

• A strategic marketing leader who can develop and execute comprehensive marketing strategies that support business growth and long-term organizational goals.
• An exceptional leader, coach, and team developer who can inspire and align a diverse marketing team around shared priorities and objectives.
• A collaborative professional who works effectively with executive leadership, Business Development, technical teams, and external stakeholders.
• A strong communicator and presenter who can confidently represent the company and effectively convey complex information to internal and external audiences.
• A creative and innovative thinker who can identify emerging trends, market opportunities, and new approaches to strengthen the company’s brand and competitive position.
• A highly organized professional who can manage multiple priorities, large-scale initiatives, deadlines, and cross-functional projects in a fast-paced environment.
• A detail-oriented professional who takes ownership of quality, consistency, compliance, and accuracy across marketing, proposals, communications, and client-facing materials.
• A data-driven decision-maker who can evaluate marketing performance, market intelligence, and pursuit metrics to make informed strategic recommendations.

Qualifications

• Bachelor’s degree in marketing, business, communications, or a related field; Master’s degree preferred.
• 10+ years of marketing experience, with at least 5 years in a senior leadership role.
• Extensive experience leading comprehensive marketing strategies, managing large teams, and overseeing significant marketing budgets.
• Proven track record of driving brand growth, market share, and business results through effective marketing initiatives.

Physical Requirements

• Prolonged periods of sitting at a desk and working on a computer.
• Must be able to lift up to 15 lbs.
• Ability to operate standard office equipment and keyboards.
• Able to push, pull, and place materials on level surfaces and overhead cabinets.

Benefits

• Employee Ownership, Real Impact: Through our ESOP, you gain a meaningful financial stake in the company’s success.
• Diverse Expertise: Partner with teams across engineering, environmental, construction, and EH&S disciplines.
• Opportunity to Advance: We provide hands-on learning, coaching, and clear career paths.
• People-First Culture: Join a respectful, team-oriented environment where your contributions matter.
• Exceptional Benefits: Comprehensive health, financial, and wellness benefits that support you in and out of work.