Jobs · Marketing · California

Director Of Growth

txt.com · Irvine, CA · Yesterday
MarketingFull-time

Responsibilities

  • Coordinate, manage, and maintain the entire creator pipeline—from first contact to achieving their first $1,000 in revenue.
  • Systematically develop processes that empower creators to succeed and maximize their revenue potential.
  • Partner closely with the product team to integrate customer feedback and challenges into product development.
  • Define and achieve ambitious growth KPIs in close collaboration with management, continuously optimizing strategies for success.
  • Maintain strong, enduring relationships with top creators, acting as their primary advocate within TXT.com.
  • Develop and execute a multi-channel marketing strategy, incorporating organic content, paid campaigns, partnerships, and events to maximize reach and engagement.

Qualifications

  • 3+ years of experience managing or leading a sales team in a "player-coach" role.
  • Demonstrated experience in engaging and supporting creators or influencers, with an understanding of their unique needs and goals.
  • Strong ability to lead cross-functional teams, driving alignment and outcomes across departments.
  • Data-Driven: Analytical mindset with a focus on growth KPIs and a proven ability to adapt strategies based on data.
  • Startup Experience: Comfortable working in a fast-paced, dynamic environment with an entrepreneurial spirit.
  • Bonus: Familiarity with WhatsApp/iMessage/SMS marketing or creator economy is a strong plus.

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