Director of Growth
Mech · Greater Orlando · 2 mo ago
MarketingFull-time
About the role
We are looking for a senior Director of Growth to own and scale Mech's merchant acquisition and revenue engine. This is a revenue ownership role, not a traditional marketing seat. You will work directly with the CEO to build a predictable, measurable growth system across outbound, inbound, partnerships, and product marketing, with a focus on acquiring and expanding Shopify merchants.
Responsibilities
- Own merchant pipeline generation across outbound, inbound, partnerships, and product marketing channels
- Define and execute go-to-market strategy for acquiring Shopify and ecommerce brands
- Build and manage a multi-channel demand generation engine optimized for pipeline quality, not just volume
- Develop positioning, messaging, and sales enablement assets that speak to ecommerce operators and Shopify merchants
- Own GTM systems, CRM integrity, attribution, and reporting that connect activity to revenue outcomes
- Collaborate with the product team to translate platform features into clear merchant value propositions
- Identify and develop strategic partnership opportunities with Shopify agencies, app partners, and ecommerce communities
- Continuously test and optimize channels, messaging, and conversion across the full funnel
- Build and manage a growth team and specialist partners over time while staying hands-on where needed
Requirements
- 6+ years of experience in B2B SaaS growth, demand generation, or revenue marketing
- Proven track record of owning pipeline generation and delivering measurable revenue outcomes
- Deep understanding of the Shopify ecosystem: its merchants, apps, agencies, and community
- Experience selling or marketing to ecommerce brands and DTC operators
- Strong familiarity with modern GTM tools such as HubSpot or Salesforce, sequencing tools, and analytics platforms
- Ability to operate as a player-coach, comfortable setting strategy and executing hands-on
Qualifications
- Strong written and verbal communication skills with the ability to craft compelling narratives for ecommerce audiences
- Experience in an early-stage or scaling SaaS environment where ownership matters more than process
- Experience at a Shopify app, ecommerce SaaS, or helpdesk/CX platform
- Experience building or growing a presence on the Shopify App Store
Skills
- Strategic thinking and execution
- Customer-centric approach
- Team leadership and collaboration
- Analytics and data-driven decision making
Benefits
- Competitive salary
- Health benefits
- Flexible schedule
- Career growth opportunities
- Collaborative team culture
- Education & learning benefits
- Generous PTO & holidays
Pay
Competitive salary
Schedule
Flexible schedule