Director of Experiential Sales
About the role
This leading Out-of-Home media and technology company is launching a new experiential division focused on bringing brand stories to life through immersive activations, station takeovers, street-level experiences, and culture-driving moments across NYC’s most iconic, high-traffic destinations.
Responsibilities
- Deep relationships across beauty and/or CPG brands with strong fluency in the experiential marketing ecosystem
- A proven track record selling large-scale custom experiential activations and programs
- Experience opening new business and building brand-direct relationships from scratch
- Consultative selling style; you’re not just pitching standardized media packages
- Comfortable leading workshop-style strategy conversations with brands and agencies
- Experience navigating complex, high-investment deals with multiple stakeholders
- A strong network across experiential agencies, media agencies, and brand marketers
- Ability to get into the room early during launch planning and campaign development
- True builder mentality and excited by ambiguity, creation, and momentum
- Strategic thinker who’s also highly hands-on
- Executive presence with the ability to influence senior decision-makers
- Relentless hunter mentality and willing to knock down doors and create opportunities
Requirements
- Deep relationships across beauty and/or CPG brands with strong fluency in the experiential marketing ecosystem
- A proven track record selling large-scale custom experiential activations and programs
- Experience opening new business and building brand-direct relationships from scratch
- Consultative selling style; you’re not just pitching standardized media packages
- Comfortable leading workshop-style strategy conversations with brands and agencies
- Experience navigating complex, high-investment deals with multiple stakeholders
- A strong network across experiential agencies, media agencies, and brand marketers
- Ability to get into the room early during launch planning and campaign development
- True builder mentality and excited by ambiguity, creation, and momentum
- Strategic thinker who’s also highly hands-on
- Executive presence with the ability to influence senior decision-makers
- Relentless hunter mentality and willing to knock down doors and create opportunities
Qualifications
- Deep relationships across beauty and/or CPG brands with strong fluency in the experiential marketing ecosystem
- A proven track record selling large-scale custom experiential activations and programs
- Experience opening new business and building brand-direct relationships from scratch
- Consultative selling style; you’re not just pitching standardized media packages
- Comfortable leading workshop-style strategy conversations with brands and agencies
- Experience navigating complex, high-investment deals with multiple stakeholders
- A strong network across experiential agencies, media agencies, and brand marketers
- Ability to get into the room early during launch planning and campaign development
- True builder mentality and excited by ambiguity, creation, and momentum
- Strategic thinker who’s also highly hands-on
- Executive presence with the ability to influence senior decision-makers
- Relentless hunter mentality and willing to knock down doors and create opportunities
Skills
- Deep relationships across beauty and/or CPG brands with strong fluency in the experiential marketing ecosystem
- A proven track record selling large-scale custom experiential activations and programs
- Experience opening new business and building brand-direct relationships from scratch
- Consultative selling style; you’re not just pitching standardized media packages
- Comfortable leading workshop-style strategy conversations with brands and agencies
- Experience navigating complex, high-investment deals with multiple stakeholders
- A strong network across experiential agencies, media agencies, and brand marketers
- Ability to get into the room early during launch planning and campaign development
- True builder mentality and excited by ambiguity, creation, and momentum
- Strategic thinker who’s also highly hands-on
- Executive presence with the ability to influence senior decision-makers
- Relentless hunter mentality and willing to knock down doors and create opportunities
Bonus Points If
- You’ve sold experiential tied to media, OOH, entertainment, or cultural moments
- You’ve worked on premium, high-visibility activations in major urban markets
- You’ve helped launch or scale a new business unit before
- You have strong agency-side relationships in experiential and integrated marketing
- You’ve built long-term trusted partnerships with beauty and lifestyle brands
- You’re energized by highly visible roles with influence on go-to-market strategy and growth
What's it going to take to score an interview?
This is a high-visibility, career-changing opportunity to help build an experiential business from the ground up. You won’t just inherit an existing book of business: The company already owns premium, high-traffic real estate across NYC and is investing heavily in immersive activations that blend experiential with digital OOH. Success here means landing major beauty and CPG partnerships, creating culture-driving brand experiences from concept through execution, and helping define the future of a fast-growing division with real executive visibility and the opportunity to build a team.
Why The Hired Guns?
The Hired Guns does not and will not discriminate in considering and referring candidates for employment, or in its treatment or advancement of its employees, and will not tolerate harassment, on the basis of race, color, religion, gender (including gender identity and expression), sexual orientation, place of origin, years on this Earth, disability, or any other status protected by applicable federal, state or local law.