Director of Enrollment and Marketing

Job Summary

The Cardinal Ritter College Prep High School seeks a mission-driven Director of Enrollment and Marketing to lead strategic enrollment, recruitment, retention, and marketing initiatives.

Responsibilities

• Develop and implement enrollment strategies to attract, enroll, and retain students.
• Manage the admissions process from inquiry through enrollment.
• Analyze enrollment trends and recommend strategies for growth.
• Cook up recruitment events, including open houses, school tours, and information sessions.
• Build relationships with prospective families, feeder schools, alumni, parishes, and community organizations.
• Create and execute marketing and communication plans that support enrollment goals.
• Oversee marketing materials, social media platforms, and website content.
• Cook up public relations and community outreach efforts to increase school visibility.
• Collaborate with school leadership, faculty, and staff to support enrollment and marketing objectives.
• Prepare reports on enrollment metrics, recruitment activities, and marketing performance.
• Represent the school at community events, recruitment fairs, and networking opportunities.

Qualifications

• Bachelor’s degree in Marketing, Communications, Education, Business, or related field; Master’s degree preferred.
• Minimum five years of experience in enrollment management, admissions, marketing, communications, or a related field, preferably in education.
• Strong understanding of and commitment to Catholic education.
• Excellent communication, organizational, and interpersonal skills.
• Experience with digital marketing, social media management, CRM systems, and website administration.
• Proficiency in Microsoft Office and enrollment management platforms.
• Demonstrated success in developing and implementing enrollment and marketing strategies.
• Prioritize building relationships and working effectively with diverse stakeholders.

Preferred Qualifications

• Experience with Finalsite Enrollment, Skyward, Edlio, or similar systems.
• Experience in event planning, customer service, and community engagement.
• Ability to analyze data and use results to support strategic decision-making.

Benefits

The Cardinal Ritter College Prep High School offers a competitive salary and benefits package and the opportunity to support the growth and success of a vibrant Catholic educational community.

About the Role

The Archdiocese of St. Louis strives to teach and share our faith, serve others, and foster unity throughout the St. Louis area. Once a part of Kenrick-Glennon Seminary's campus, the Cardinal Rigali Center in Shrewsbury, MO is today the headquarters and curia (governing body) for the Archdiocese of St. Louis.