Director of Business Development

Key Responsibilities

• Identify, cultivate, and maintain relationships with referral sources including hospitals, detox facilities, emergency departments, primary care physicians, psychiatrists, EAP providers, courts, and community organizations.
• Conduct regular in-person visits to referral partners throughout the Richmond metro area (including Henrico, Chesterfield, and surrounding counties).
• Develop and execute a comprehensive outreach strategy targeting high-yield referral channels.
• Track and analyze referral source data to identify trends, gaps, and opportunities for growth.
• Set and achieve monthly, quarterly, and annual census and admissions targets in collaboration with the Executive Director.
• Develop and implement a business development plan aligned with organizational growth goals.
• Maintain and grow market share by monitoring the competitive landscape and adjusting strategies.
• Collaborate with clinical and admissions teams to ensure a seamless referral-to-admission experience.
• Participate in community events, health fairs, speaking engagements, and professional conferences to elevate brand awareness.

Qualifications

• Required: Bachelor's degree in healthcare administration, business, marketing, social work, psychology, or a related field.
• Minimum 3–5 years of experience in healthcare business development, marketing, or community outreach, specifically in behavioral health or substance use disorder treatment.
• Proven track record of building referral networks and achieving census/admissions goals.
• Deep knowledge of the SUD continuum of care including detox, PHP, IOP, and outpatient levels.
• Familiarity with the Greater Richmond healthcare landscape and community resources.
• Excellent interpersonal, communication, and presentation skills.
• Proficiency in CRM software and Microsoft Office Suite.
• Valid Virginia driver's license and reliable transportation for regular field visits.