Director of AMER Channel & Field Marketing

About the role

We are looking for a Director of AMER Channel & Field Marketing who will be responsible for designing and executing marketing programs across the Americas that support our sales strategy and business goals.

Responsibilities

• Design and execute an integrated AMER marketing strategy that combines locally tailored programs with global campaigns into a unified go-to-market approach.
• Lead a team of regional channel and field marketers across multiple geographies, supporting the Sales and Business Development organization.
• Partner with regional Sales leadership to understand target customers, partners, and go-to-market priorities, ensuring marketing plans align with regional business needs.
• Collaborate with the Global Communications, Growth Marketing, and local PR/media agencies to develop and execute impactful in-region marketing initiatives.
• Build strong relationships with Technology Alliance Partners, distributors, VARs, and service providers to expand market reach through joint marketing programs and campaigns.
• Plan and execute in-region marketing campaigns, email communications, events, webinars, and partner programs that drive partner recruitment, activation, and pipeline growth.
• Track, measure, analyze, and report on the performance and business impact of marketing programs and campaigns.
• Drive operational excellence by developing scalable processes, documentation, and enablement programs that support rapid business growth.

Requirements

7+ years of marketing experience, preferably in high-growth technology companies, ideally within the cybersecurity, storage, or enterprise software industry. Veeam experience is a strong plus.

Proven leadership experience with a track record of building, developing, and mentoring high-performing teams.

Strong understanding of growth, channel, and field marketing, with the ability to develop strategies that drive business growth.

Experience executing full-funnel marketing programs, including digital campaigns, events, partner marketing, and channel initiatives.

Strong knowledge of distributor and VAR business models, with experience building partner ecosystems, enabling partner teams, and executing through-partner marketing campaigns.

Excellent collaboration, communication, and cross-functional project management skills, with the ability to work effectively across internal and external teams.

Strong organizational skills, attention to detail, and the ability to manage multiple projects while meeting deadlines.

Hands-on experience with Salesforce, Marketo, CRM and marketing automation platforms; experience with partner enablement tools such as Impartner is highly desirable.

Familiarity with Jira, Confluence, or similar project management tools.

Willingness to travel up to 20%, both domestically and internationally.

Remote role, preferably based in the U.S. Mountain, Central, or Eastern time zones.

Bachelor's degree in Business, Marketing, or a related field.

Qualifications

High-growth global IT company.

Competitive benefits (medical, dental, vision from day one, 401(k)).

Paid annual leave & unlimited flexible PTO.

Flexible, remote-friendly work setup.

Modern equipment provided.

Growth and development opportunities.

Skills

Marketing strategy development.

Team leadership and mentorship.

Full-funnel marketing program execution.

Partnership building and management.

Market research and analysis.

Project management and collaboration.

Benefits

Competitive benefits (medical, dental, vision from day one, 401(k)).

Paid annual leave & unlimited flexible PTO.

Flexible, remote-friendly work setup.

Modern equipment provided.

Pay

Competitive compensation package.

Schedule

Remote role, preferably based in the U.S. Mountain, Central, or Eastern time zones.