Director, Channel Marketing

This role is not eligible for immigration sponsorship.

About the role

Samsung Electronics America, Inc. (SEA), the U.S. Sales and Marketing subsidiary, is a leader in mobile technologies, consumer electronics, home appliances, enterprise solutions, and network systems. For more than four decades, Samsung has driven innovation, economic growth, and workforce opportunity across the United States—investing over $100 billion and employing more than 20,000 people nationwide. By integrating our large portfolio of products, services, and AI technology, we’re creating smarter, sustainable, and more connected experiences that empower people to live better. SEA is a wholly owned subsidiary of Samsung Electronics Co., Ltd.

Responsibilities

• Collaborate closely with the Display Integrated Marketing team to create compelling marketing assets that cater to the specific needs of our channel partners, such as sales presentations or pitches, case studies, white papers, one-pagers or flyers, website content, webinars, etc.
• Monitor progress and measure results of all key marketing campaigns launched with partners through regular performance reviews, pipeline inspection, and opportunity tracking to ensure optimization of MDF and identify new marketing insights and opportunities.
• Work with cross-divisional and cross-functional groups, such as Sales, training, and other business units, to understand the channel members' mindset in order to create, improve, and maintain a positive partner experience.
• Present quarterly business reviews and recommendations to leadership teams that include to-channel communication metrics, MDF spend ROI, and partner portal metrics and KPIs.
• Design or improve processes for channel sales, legal, security, product marketing, product management, and finance to ensure compliant and seamless experiences for our partners.
• Oversee team members managing the partner portal and updates with B2B Mobile counterpart(s), drive adoption and engagement with relevant and timely content to enable sales motion.

Requirements

• Bachelor's Degree and 12+ years of relevant experience in Channel or B2B marketing.
• Prior experience in account management, marketing, and/or project management.
• Familiarity with marketing and sales channels within the high-tech product technology industry preferred.
• Agency experience a plus; website management experience preferred but not required.
• Comfortable working in a dynamic, fast-paced industry and matrixed organization with cross-functional partners.
• Advanced Microsoft Excel and Microsoft PowerPoint knowledge and skills; AI fluency and prompting skills to create efficient workflows.
• Must possess a strong, articulate communication style, both written and verbal.

Benefits

Regular full-time employees (salaried or hourly) have access to benefits including:

• Medical, Dental, Vision, Life Insurance
• 401(k)
• Employee Purchase Program
• Tuition Assistance (after 6 months)
• Paid Time Off
• Student Loan Program (after 6 months)
• Wellness Incentives
• MBO bonus compensation, based on company, division, and individual performance