Director of Agency Growth

We need to output HTML fragment with sections: About the role? Actually the posting includes "About Lyda", "The Opportunity", "What You'll Do", "The Right Person", "What We're Looking For", "What Success Looks Like", "Why Lyda", "What We Provide". The instruction: use

for section headings (e.g. About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule). So we need to map sections accordingly. We should not repeat job title as heading. We need to include sections only when posting has real specific content. We need to preserve all substantive info. Remove boilerplate etc. No Pay/Schedule unless present. There's no explicit pay or schedule. Benefits are present in "What We Provide". So we can have a Benefits section. Also maybe "About the role" could be "About Lyda" or "The Opportunity". The instruction says use headings like About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule. We can adapt: "About the role" could be about the opportunity. "Responsibilities" for What You'll Do. "Requirements" or "Qualifications" for What We're Looking For and The Right Person maybe combine. "Skills" maybe not needed. "Benefits" for What We Provide. We'll avoid empty sections. We need to output only HTML fragment, no /. Use

headings,

• for lists,

  for prose. We need to preserve all substantive info. Let's extract content. About Lyda paragraph: "Lyda helps organizations communicate complex ideas with clarity and impact. Since 2003, we’ve worked with startups, global technology companies and emerging brands to launch products, shape stories and create high-stakes communications. Our work spans brand strategy, design, motion, video, 3D and interactive experiences. For more than 14 years, Lyda has worked with PayPal across executive communications, product marketing, sales enablement and global events. That relationship helped us build a creative production engine capable of delivering exceptional work at considerable speed. Today, we’re applying that experience to a broader group of ambitious companies. Our strongest roots are in Silicon Valley, fintech and enterprise tech. We’re also developing opportunities in robotics, healthcare, automotive, energy, defense and advanced manufacturing. Lyda has embraced AI throughout the business, combining it with storytelling, design and technology to expand what we can create and how quickly we can deliver it." The Opportunity paragraph: "Lyda has grown for more than 22 years primarily through relationships and the strength of its work. We have a deep network, an experienced creative team and a substantial body of work. Now we’re ready to build a dedicated growth operation around them. We’re looking for a hands-on agency growth leader who can generate leads, create opportunities, develop relationships and turn them into revenue. You’ll work directly with Lyda to expand existing accounts, activate relevant relationships and build new pipeline through targeted outband prospecting and lead generation. This is a hands-on role. You’ll help build Lyda’s growth operation while actively pursuing opportunities and bringing in new business." What You'll Do bullet list: list items. The Right Person paragraph: "You’re energized by the opportunity to help an independent agency realize its considerable upside. Lyda competes with much larger agencies, is actively building around what’s next and continually expanding what it can offer. You see the opportunity to connect that creative and technical engine to new markets and relationships. You know how to hunt for new opportunities and farm existing relationships. You’re comfortable reaching out personally, testing new approaches and learning why a market is or isn’t responding. You also understand agency life. You’ve sold creative, branding, marketing, digital, experiential or technology services where the solution must be shaped around the client. You know how to turn a broad conversation into a compelling opportunity, then work with our team to shape the right solution. You actively use AI and modern tech in your work. You understand how the right tools can improve research, prospecting, personalization and follow-through." What We're Looking For bullet list. What Success Looks Like paragraph: "Early success means learning Lyda’s work, organizing the existing opportunity landscape and establishing a repeatable lead-generation and prospecting engine that consistently produces qualified opportunities. From there, success is measured primarily by qualified pipeline and signed business. The person in this role should create a credible path toward $1.5-2 million or more in annual revenue through a combination of new clients and growth within existing relationships. You’ll also help us focus where we invest our attention: which markets to enter, which relationships to pursue and what Lyda needs to say and show to win." Why Lyda paragraph: "You’ll have direct access to the founder and considerable influence over the company direction. Behind your efforts will be a creative pipeline capable of producing sophisticated sales and marketing content. We’re looking for the person who can connect our creative ‘special operations team’ to the right opportunities." What We Provide bullet list: benefits. We need to avoid boilerplate like EEO etc. Not present. We need to not repeat job title as heading. So we will not have a heading for "Director of Agency Growth". We'll start with maybe

  About the role

  containing About Lyda + The Opportunity? Could split: About Lyda as About the role? Or we could have About Lyda as About the role and The Opportunity as Responsibilities? But Responsibilities is for duties. Better: About the role = About Lyda + The Opportunity combined? Might be okay. Responsibilities = What You'll Do. Requirements = What We're Looking For (maybe also The Right Person). Could combine The Right Person as Qualifications? But we have both Requirements and Qualifications headings. We could use Requirements for What We're Looking For, and Qualifications for The Right Person. Or we could combine. The instruction: prefer a few substantive sections over many thin ones. So maybe we combine The Right Person and What We're Looking For into a single "Requirements" section. But we need to preserve all info; we can include both paragraphs and lists under that section. Skills maybe not needed. Benefits = What We Provide. We should not create Pay or Schedule sections. Thus sections: About the role, Responsibilities, Requirements, Benefits. Let's craft. About the role: combine About Lyda and The Opportunity paragraphs. Responsibilities: list of What You'll Do items. Requirements: include The Right Person paragraph and What We're Looking For list. Benefits: list of What We Provide items. Make sure to use

  for each heading. Use

  for prose paragraphs. Use

  • for lists. Let's extract list items precisely. What You'll Do: - Own lead generation and prospecting, continuously identifying potential clients and new revenue opportunities. - Build and manage a qualified pipeline of new business opportunities. - Identify and pursue companies where Lyda’s creative and technical capabilities can create meaningful value. - Execute targeted outbound campaigns through email, LinkedIn, referrals, events and direct relationship building. - Use AI-assisted research and modern prospecting tools to improve targeting, personalization and follow-through. - Navigate Lyda’s established network and determine which relationships can lead to credible conversations. - Open new accounts while identifying opportunities to expand existing client relationships. - Lead opportunities from initial contact through qualification, proposal, negotiation and close. - Work with our creative team to develop presentations, demonstrations and vertical-specific content that support sales. - Maintain a useful CRM and bring consistency to follow-up, forecasting and pipeline management. - Help Lyda evaluate new industries and determine where our capabilities are most relevant. What We're Looking For: - Six to ten years of growth, sales or new-business experience. - Meaningful experience inside a creative, digital, branding, experiential or similarly structured small business. - A record of developing and closing project-based or retainer-based client work. - Demonstrated success generating leads and building pipeline through both relationships and systematic outbound outreach. - An existing network in at least one market relevant to Lyda. - Confidence in communicating with senior decision-makers. - Familiarity with CRM systems, LinkedIn and AI-assisted prospecting workflows. - An understanding of agency economics, proposals, scopes and client delivery. - An entrepreneurial mindset and a strong bias toward action. What We Provide: - Comprehensive medical, dental and vision benefits - Healthcare and Dependent Care FSA - 401(k) with employer match - PTO, paid holidays, volunteer hours and floating holidays Now The Right Person paragraph: we need to include as prose. Let's craft HTML. We'll start:

    About the role

    Lyda helps organizations communicate complex ideas with clarity and impact. Since 2003, we’ve worked with startups, global technology companies and emerging brands to launch products, shape stories and create high-stakes communications. Our work spans brand strategy, design, motion, video, 3D and interactive experiences. For more than 14 years, Lyda has worked with PayPal across executive communications, product marketing, sales enablement and global events. That relationship helped us build a creative production engine capable of delivering exceptional work at considerable speed. Today, we’re applying that experience to a broader group of ambitious companies. Our strongest roots are in Silicon Valley, fintech and enterprise tech. We’re also developing opportunities in robotics, healthcare, automotive, energy, defense and advanced manufacturing. Lyda has embraced AI throughout the business, combining it with storytelling, design and technology to expand what we can create and how quickly we can deliver it.

    Lyda has grown for more than 22 years primarily through relationships and the strength of its work. We have a deep network, an experienced creative team and a substantial body of work. Now we’re ready to build a dedicated growth operation around them. We’re looking for a hands-on agency growth leader who can generate leads, create opportunities, develop relationships and turn them into revenue. You’ll work directly with Lyda to expand existing accounts, activate relevant relationships and build new pipeline through targeted outband prospecting and lead generation. This is a hands-on role. You’ll help build Lyda’s growth operation while actively pursuing opportunities and bringing in new business.

    Then Responsibilities:

    Responsibilities

    • Own lead generation and prospecting, continuously identifying potential clients and new revenue opportunities.
    • Build and manage a qualified pipeline of new business opportunities.
    • Identify and pursue companies where Lyda’s creative and technical capabilities can create meaningful value.
    • Execute targeted outbound campaigns through email, LinkedIn, referrals, events and direct relationship building.
    • Use AI-assisted research and modern prospecting tools to improve targeting, personalization and follow-through.
    • Navigate Lyda’s established network and determine which relationships can lead to credible conversations.
    • Open new accounts while identifying opportunities to expand existing client relationships.
    • Lead opportunities from initial contact through qualification, proposal, negotiation and close.
    • Work with our creative team to develop presentations, demonstrations and vertical-specific content that support sales.
    • Maintain a useful CRM and bring consistency to follow-up, forecasting and pipeline management.
    • Help Lyda evaluate new industries and determine where our capabilities are most relevant.
    Then Requirements:

    Requirements

    You’re energized by the opportunity to help an independent agency realize its considerable upside. Lyda competes with much larger agencies, is actively building around what’s next and continually expanding what it can offer. You see the opportunity to connect that creative and technical engine to new markets and relationships. You know how to hunt for new opportunities and farm existing relationships. You’re comfortable reaching out personally, testing new approaches and learning why a market is or isn’t responding. You also understand agency life. You’ve sold creative, branding, marketing, digital, experiential or technology services where the solution must be shaped around the client. You know how to turn a broad conversation into a compelling opportunity, then work with our team to shape the right solution. You actively use AI and modern tech in your work. You understand how the right tools can improve research, prospecting, personal