Director, Marketing, B2B

for prose. We must preserve all substantive information, not invent or summarize away detail. Must not include boilerplate like EEO, accommodation, etc. Remove those. We must not include sections with placeholder/filler text like "commensurate with experience". Not present. We need to ensure we include all substantive info: The description paragraphs about company mission, role purpose, etc. The "How You'll Shine" bullet points (list). The "Responsibilities Include, But Are Not Limited To" list with percentages. The "What You'll Bring" list (experience, education). The "Knowledge And Skills" list. The "Job Experience" list (maybe combine with Requirements). The benefits list. We need to format as HTML fragment. Let's extract content. First paragraph: "We Put the World on Vacation Travel + Leisure Co. is the world’s leading vacation ownership and travel membership company, with a dynamic and growing portfolio of resort, travel club, and lifestyle travel brands. Our dedicated associates help the company achieve its mission to put the world on vacation. Innovation and growth keep our work interesting and fun. Every day is a chance to learn something new and turn vacation inspiration into exceptional experiences for millions of travelers worldwide." Second paragraph: "The Director of Marketing is responsible for leading the development and execution of growth strategies across the Travel & Membership portfolio. This role provides strategic leadership for initiatives focused on business growth, customer acquisition, partner engagement, commercial activation, and market expansion. The Director of Marketing is an accomplished marketing leader who thrives in a highly matrixed environment and can seamlessly move between executive-level strategy and day-to-day execution. They are equally comfortable influencing senior stakeholders, developing long-term growth initiatives, leading high-performing teams, and rolling up their sleeves to ensure programs are successfully brought to market. The Director of Marketing serves as a key thought partner to the Vice President of Marketing for the Americas and plays a critical role in shaping growth strategies, supporting strategic partnerships, and driving B2B and B2B2C marketing initiatives that contribute to business growth, customer acquisition, and revenue generation." Then "How You'll Shine" list items (each starts with a bold phrase). We'll capture each as list item. List: - Operate in close partnership with Business Development teams across the Americas, helping shape go-to-market strategies, identify growth opportunities, and deliver the tools, messaging, and value propositions needed to maximize every commercial opportunity. - Lead B2B and B2B2C marketing initiatives that support affiliate relationships, strategic partnerships, channel partners, and customer-facing activation programs. - Oversee multiple B2B and partner-facing brands within the Travel & Membership portfolio, ensuring brand alignment, market relevance, and business impact. - Develop and execute go-to-market strategies, partner marketing programs, sales enablement initiatives, and integrated campaigns that drive awareness, engagement, acquisition, and revenue. - Serve as a trusted thought partner to the Vice President of Marketing, providing strategic recommendations, business insights, and informed perspectives that influence key decisions and organizational priorities. - Lead complex, cross-functional initiatives from strategy through execution, delivering measurable business outcomes while balancing competing priorities and stakeholder needs. - Foster a culture of accountability, collaboration, innovation, and continuous improvement while creating opportunities for professional growth and development. - Establish performance metrics, evaluate results, and leverage data-driven insights to continuously improve marketing effectiveness and business performance. - Lead the strategic planning and execution of Travel & Membership's presence at key industry conferences, trade shows, and partner events. - Oversee the end-to-end execution of RCI's presence at the vacation ownership industry's premier annual trade show, collaborating with internal stakeholders and external partners to deliver a best-in-class experience that strengthens relationships, generates business opportunities, and reinforces market leadership. - Operate effectively in a highly matrixed environment, influencing stakeholders at all levels and driving alignment across diverse teams and priorities. - Navigate ambiguity with confidence, bring structure to complex business challenges, and adapt quickly to changing organizational needs and opportunities. - Seamlessly transition between strategic leadership and hands-on execution, ensuring initiatives are successfully delivered with excellence and measurable impact. Then "Responsibilities Include, But Are Not Limited To" list with percentages: - Lead, coach, and develop a high-performing team of marketing professionals across multiple disciplines, including marketing strategy, creative services, marketing operations, and web development. (25% time) - Develop and execute integrated marketing strategies that support business growth, customer acquisition, partner success, and revenue generation across the Travel & Membership portfolio.(25% time) - Own and manage marketing budgets across multiple business units and cost centers, ensuring effective allocation of resources and return on marketing investment. (20% time) - Partner with Finance and business leaders to develop annual budgets, forecast expenditures, evaluate investment opportunities, and optimize marketing performance. (20% time) - Provide strategic leadership and oversight for agency partnerships, vendor relationships, creative production, and marketing technology investments. (10% time) Then "Travel Requirements" paragraph: "Travel requirements can vary based on business need. On average, the travel time expectation for this position is up to 25% each year." This could be placed maybe under a "Travel" section but not allowed headings. Could incorporate into Responsibilities or About the role? Probably we can include as a short p under Responsibilities or maybe a separate section "Travel" but not allowed. Since only allowed headings are those, we could omit Travel section and embed that sentence in Responsibilities or About the role. But we must preserve all substantive info. We can add a

under Responsibilities after the list. Then "What You'll Bring" list: - 12+ years of progressive marketing leadership experience - Experience leading teams in a matrixed organization - Education BA/BS in business related field Then "Knowledge And Skills" list: - Self-starter with ability to achieve stretch goals in a fast-paced startup environment - Ability to work effectively across teams globally to achieve results. - Excellent verbal and written communication, with strong presentation skills - Comfortable working across regions with global counterparts to achieve alignment - Analytical mindset with the ability to use results to drive change. - Excellent organizational skills with ability to consistently meet deadlines - Must be results driven, enjoy problem solving and passionate about being challenged Then "Job Experience" list: - Experience supporting B2B, B2B2C, partnership, affiliate, channel, or growth marketing functions - Demonstrated success working cross-functionally with sales, business development, product, finance, and operational teams - Experience within travel, hospitality, membership, loyalty, subscription, or consumer services industries preferred - Proven track record of delivering growth through customer acquisition, partnership marketing, and integrated marketing programs - Experience equivalent to the education requirement may be accepted in lieu of the education requirement. Then benefits: list after "Travel + Leisure Co. benefits include:" with bullet points: - Medical - Dental - Vision - Flexible spending accounts - Life and accident coverage - Disability - Depending on position, paid time off, parental leave and holidays (speak to your recruiter for additional information) - Wish day paid time to volunteer at an approved organization of your choice - 401k with employer match (subject to eligibility requirements, including tenure - speak to your recruiter for additional information) - Legal and identify theft plan - Voluntary income protection benefits - Wellness program (subject to provider availability) - Employee Assistance Program Also note: "Note: Temporary and/or seasonal associates are ineligible for Paid Time Off." That's substantive; include as p maybe. We must exclude EEO, accommodation request, etc. Now structure:

About the role

first two paragraphs combined? Could be two

but we can combine into one

with both paragraphs separated by a space. Probably better to keep as two

but rule says use

for prose. Multiple

okay. Then

Responsibilities

with the "How You'll Shine" items? Actually those are more like duties. Could be under Responsibilities. Then also the "Responsibilities Include, But Are Not Limited To" list. Could combine both lists under Responsibilities. But we need to preserve all info; we can have two
under same heading or one combined. Probably better to have one
for duties (How You'll Shine) and another
for responsibilities with percentages. But both are lists; we can have multiple
. Then maybe

Requirements

containing "What You'll Bring" and "Job Experience" and education? Could combine. Then

Skills

containing Knowledge And Skills. Then

Benefits

containing benefits list and note about temporary associates. We must not include Pay or Schedule sections. Let's craft. Be careful to not include any boilerplate like "We are an equal opportunity employer..." etc. Remove that. Also remove "Where Memories Start with You" paragraph? That's promotional but maybe considered boilerplate? It's not EEO but it's generic marketing fluff. The instruction: Remove cookie/navigation/legal/EEO/equal-opportunity/scam-warning boilerplate, duplicated lines, and application instructions. The "Where Memories Start with You" paragraph is not exactly boilerplate but could be considered fluff. However it's substantive? It's about culture. Might be considered okay to keep? The instruction says preserve ALL substantive information; do NOT invent or summarize away detail. That paragraph is substantive about culture. I'd keep it maybe under About the role or a separate section? But we don't have a heading for culture. Could include as part of About the role

. It's not a list, just prose. We'll include it. Also the line "We are an equal opportunity employer..." must be removed. Also the accommodation request line must be removed. Now produce HTML. Let's draft:

About the role

We Put the World on Vacation Travel + Leisure Co. is the world’s leading vacation ownership and travel membership company, with a dynamic and growing portfolio of resort, travel club, and lifestyle travel brands. Our dedicated associates help the company achieve its mission to put the world on vacation. Innovation and growth keep our work interesting and fun. Every day is a chance to learn something new and turn vacation inspiration into exceptional experiences for millions of travelers worldwide.

The Director of Marketing is responsible for leading the development and execution of growth strategies across the Travel & Membership portfolio. This role provides strategic leadership for initiatives focused on business growth, customer acquisition, partner engagement, commercial activation, and market expansion. The Director of Marketing is an accomplished marketing leader who thrives in a highly matrixed environment and can seamlessly move between executive-level strategy and day-to-day execution. They are equally comfortable influencing senior stakeholders, developing long-term growth initiatives, leading high-performing teams, and rolling up their sleeves to ensure programs are successfully brought to market. The Director of Marketing serves as a key