Director, Marketing

Key Responsibilities

• Strategize how to support sales bookings and revenue goals through additional marketing programs and campaigns.
• Manage creative development for demand generation programs, including copywriting, content marketing, and product marketing.
• Develop messaging for use across all marketing channels – web channels, sales channels, and marketing assets, and identify external channels for proliferation of messaging, such as journals, websites, professional events, social channels, etc.
• Set the content marketing and campaign strategies and work with other parts of the marketing organization to ensure they are executed.
• Collaborate with events team and oversee marketing at events, making the most of the opportunity for effective client engagement.
• Identify and build relationships with key thought leaders and other influencers as well as with key client accounts.
• Help develop and drive annual and quarterly marketing plans designed to raise awareness, establish our reputation as a leader, and drive leads and sales, actively monitoring and reporting on MQL generation, conversion, and influence.
• Partner closely with the sales and solutions management teams to develop compelling sales-enablement tools.

Required Qualifications

• Bachelor’s degree or equivalent work experience
• At least 8-10 years’ relevant work experience
• At least 4-5 years’ relevant management experience

Job Expectations

• Ability to travel up to 20% based on business needs
• Willing to work additional hours or irregular hours as needed
• Must work in accordance with applicable security policies and procedures to safeguard company and client information
• Must be able to sit and view a computer screen for extended periods of time

Benefits

• Excellent medical with Rx, dental, and vision benefits
• Mental Health support through EAP
• Generous paid time off, plus 13 paid holidays
• 100% vested 401(K) retirement plans
• Educational assistance up to $2500 per year

About the Role

WellSky is where independent thinking and collaboration come together to create an authentic culture. We thrive on innovation, inclusiveness, and cohesive perspectives. At WellSky you can make a difference. Here are some of the exciting benefits full-time teammates are eligible to receive at WellSky:

Qualifications

Preferably, candidates should have:

• Experience in marketing, preferably within the healthcare industry
• Strong leadership and strategic planning skills
• Excellent communication and interpersonal skills
• Ability to manage multiple projects simultaneously

Skills

The ideal candidate should possess:

• Strong analytical and problem-solving skills
• Excellent project management and organizational skills
• Proficiency in digital marketing tools and platforms
• Ability to work effectively in a fast-paced environment

Benefits

• Excellent medical with Rx, dental, and vision benefits
• Mental Health support through EAP
• Generous paid time off, plus 13 paid holidays
• 100% vested 401(K) retirement plans
• Educational assistance up to $2500 per year

Pay

Compensation is commensurate with experience.

Schedule

Full-time position with flexible working hours.