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Jobs · Analyst · Texas

Director, Market Data & Analytics

TrendAI · Austin, Texas Metropolitan Area · 4 days ago
AnalystFull-time

Role Summary

The Data & Analytics Lead at TrendAI™ is responsible for defining and operating the core metrics for Market Influence, owning the measurement tooling and data warehouse, and distributing MI intelligence across the organization.

Responsibilities

  • Own the measurement layer
  • Define and operate the core MI metrics with rigorous, transparent, in-house methodology that leadership can trust and query any time
  • Build cross-pod performance reporting (PR, social, influencer, podcast, customer excellence) and connect it to campaigns and market themes
  • Stand up per-asset attribution so the function can show what converted
  • Own the tooling & warehouse
  • Administer the measurement stack, including onboarding, dashboards, and live MCP access
  • Build and maintain the MI Databricks data warehouse
  • Collaborate with the web team on AEO/GEO optimization
  • Distribute the data Pipe MI intelligence back out through TrendIQ so other teams get relevant, timely context
  • Partner with Marketing Ops on data-ownership boundaries — co-own or share where sensible; build what doesn't exist yet
  • Support the competitive-intelligence / digital-footprint feeds (job-board, repo, financial, analyst signals) with the CI team

Qualifications

  • 6+ years in marketing analytics, marketing/revenue operations, or data analytics, including ownership of measurement for a marketing or comms function
  • Hands-on with marketing-measurement platforms (media monitoring / SOV / social analytics); comfortable owning tool administration and methodology
  • Strong communicator who turns data into a clear story for senior leaders
  • High AI fluency; comfortable with MCP/agentic tooling
  • B2B tech / cybersecurity; understands the CISO/security audience and competitive set
  • Familiarity with AEO/GEO measurement and SEO/SEM fundamentals
  • Experience partnering with a Marketing Ops / BI function on data ownership
  • SQL / analytics-engineering fluency; dashboarding

What We Offer

  • Comprehensive medical, dental and vision insurance
  • Life insurance
  • Short & Long Term Disability
  • Pre-partum, maternity, parental and medical leave
  • Mental Health Wellness Program
  • Adoption Assistance
  • Wellness Incentive
  • Pet Insurance
  • 401(k) with company match
  • Paid Time Off
  • 14 Annual Holidays
  • Tuition Assistance
  • Employee Resource Groups

Company Culture

We embrace change, empower people, and encourage innovation in a connected world. Our diversity and multicultural workforce are key contributing factors to our success across the globe. Trend Micro provides equal employment opportunity for all applicants and employees. We do not unlawfully discriminate on the basis of race, color, religion, sex, pregnancy and childbirth or related medical conditions, national origin, ancestry, age, physical or mental disability, medical condition, family care leave status, veteran status, marital status, sexual orientation, or gender identity.

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