Director, Market Access Marketing
Job Description
The Director of Market Access Marketing will support the Market Access team in creating strategy and resources for Market Access and field-based access related resources and messaging. This role involves shaping and executing the company's market access strategy to ensure optimal product positioning, reimbursement, and patient access across key markets.
This individual will need a deep understanding of payer dynamics, provider marketing needs including value communication and evidence generation, and the ability to align cross-functional teams around access objectives.
The Director will manage the department and partner closely with internal functions and external partners as well as the US leadership team to build resources that demonstrate and communicate product value and address patient access barriers to payers, providers, and health systems, ultimately contributing to commercial success.
Company Information
Company: Veloxis Pharmaceuticals, Inc.
Base Compensation Range
The base compensation range for this role is $230-260K. Base Compensation is influenced by many factors including, but not limited to: time in the role, previous experience, skills, knowledge, performance, work requirements, internal equity, and business / economic conditions.
Position Requirements
- Bachelor’s degree required; advanced degree (MBA, PharmD, MPH, or similar) preferred.
- 10+ years progressive relevant experience acquired at pharmaceutical/biotech companies or relevant consultancy companies in a multi-national context with at least 5 years in market access, payer marketing, or related strategic roles.
- Recent experience leading a team in a similar function.
- Good understanding of the US payer and market access dynamics, preferably both Pharmacy and Medical Covered products.
- Good knowledge and / or experience with market research tools, methodologies, and analytics.
- Must have strong leadership skills, strategic mindset, and the ability to manage by influence, excellent oral and written skills.
- Ability to work well in a matrix team environment and independently across multiple projects.
- Ability to thrive in a fast-paced environment and manage across multiple projects.
- Strong customer-orientation; an ability to see issues from the point of view of others.
- A “execution mindset” focused on getting things done quickly and simply.
Stakeholder Engagement & Insights
Lead engagement with payer advisory boards to gather insights and shape access strategies. Monitor and analyze payer coverage, utilization management trends, and formulary restrictions impacting brand performance.
Collaboration
Partner with brand marketing, patient services, HEOR, legal, compliance, medical and field market access teams, to ensure alignment and execution of access initiatives. Provide market access perspective in annual brand planning, commercial strategy discussions and forecasting to ensure that access strategy is fully integrated into brand plans.