Director, Engagement Strategy

We need to output HTML fragment with sections: About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule. Only include sections that have real specific content. We need to extract content from posting. We have: - About Ogilvy, About WPP, OGILVY HEALTH: WE INSPIRE... (these are company description; not required sections). The instructions: Use

for section headings (e.g. About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule). Do NOT repeat the job title as a heading. Do NOT put Job ID / requisition numbers as headings — fold minor metadata into a short

or drop it. Preserve ALL substantive information; do NOT invent or summarize away detail. Remove cookie/navigation/legal/EEO/equal-opportunity/scam-warning boilerplate, duplicated lines, and application instructions. We need to include sections only when posting has real, specific content for it. We have "About The Role" heading in posting. That maps to "About the role" section. So we should include

About the role

and then content from that section. We have "What You’ll Do" which is responsibilities. So we can map to Responsibilities. We have "What You’ll Need" which includes requirements, qualifications, skills. We need to split into Requirements, Qualifications, Skills maybe. The posting lists: 6–10 years of experience in engagement strategy, omnichannel strategy, or a related discipline; Significant healthcare, pharmaceutical, biotech, or healthcare agency experience required; A data-driven storyteller...; Real depth across the omnichannel mix...; Experience helping shape content and communications strategy...; Demonstrated experience managing and developing people...; Strong presentation, storytelling, and facilitation skills...; etc. We can treat these as Requirements (experience) and Skills (presentation, storytelling, facilitation). Qualifications maybe overlapping. But we need to decide: The instruction says prefer a few substantive sections over many thin ones. So we could combine Requirements and Qualifications into one section? But they ask to use headings for each if content exists. We could have Requirements (experience) and Skills (skills). Qualifications maybe not needed if we cover in Requirements. However we need to preserve all substantive info; we can put all in Requirements and Skills. We have "How We’ll Support You" which includes benefits description but not explicit benefits list. It mentions "We’ll empower you with the tools... autonomy... colleagues... opportunities...". Also "We offer a competitive benefits package, click here for more details." No explicit benefits listed. So we should not create Benefits section unless posting actually states them. It only mentions competitive benefits package but no detail. According to rule: never create Benefits section unless posting actually states them. Since they only say "competitive benefits package, click here for more details" without listing, we should not create Benefits section. Pay: they have "The base salary range for this position at the time of this posting is indicated below." then "Pay Range $100,000—$230,000 USD". So we should include Pay section with that info. Schedule: not mentioned. So omit Schedule. Thus sections: About the role, Responsibilities, Requirements, Skills, Pay. We need to use

• for any list of duties/requirements/benefits, and

  for prose. We need to preserve all substantive info; not invent or summarize away detail. So we need to copy the text exactly? Probably we can keep the wording but format as lists. Let's extract: About the role section: The paragraph under "About The Role". It starts: "At Ogilvy Health, ideas don't live in isolation..." and continues through "...managing and developing one junior strategist along the way." Also includes: "Our team works within our Integrated Strategy model..." etc. We need to keep all that. We'll put that in

  maybe multiple paragraphs? Could break into paragraphs but we can keep as one

  with line breaks? Better to keep as

  preserving sentences. Responsibilities: Under "What You’ll Do". There are subheadings: Engagement Strategy Leadership, Cross-Functional Partnership, Team, Talent & Culture. Each with bullet-like paragraphs. We'll make a

  with
  • for each duty. We need to preserve all detail. Let's list duties: Engagement Strategy Leadership: - Lead day-to-day engagement strategy for two key clients across CRM, website, social, and display - connecting audience behavior insight into a clear strategic narrative, not just a channel plan. - Design connected engagement ecosystems and define audience-inspired channel roles and goals - what job each channel does, for whom, and why - with particular depth in CRM. - Build engagement strategy playbooks and plans, partnering with Brand Strategy and Medical Strategy, and with our Research & Insights and Analytics teams on data-informed strategy and measurement. Cross-Functional Partnership: - Serve as the go-to cross-functional partner for engagement strategy on the account, partnering with Account, Creative, Brand Strategy, and Medical Strategy. - Help shape content and communications strategy, bringing an audience-inspired point of view to how ideas and key messages best come to life. - Facilitate workshops, journey mapping sessions, and strategic working meetings that bring the whole team along on the strategy. Team, Talent & Culture: - Manage and develop one junior strategist, providing day-to-day guidance, feedback, and growth opportunities. - Mentor junior strategists across the broader practice, modeling what great engagement strategy looks like: curious, kind, collaborative, and always building. We'll put each as
  • . Requirements: Under "What You’ll Need". The first bullets: - 6–10 years of experience in engagement strategy, omnichannel strategy, or a related discipline - Significant healthcare, pharmaceutical, biotech, or healthcare agency experience required. - A data-driven storyteller - someone genuinely passionate about connecting audience behaviors to how we can move and shape them. - Real depth across the omnichannel mix - web, social, display, and CRM - with specific fluency in CRM strategy (execution not required). - Experience helping shape content and communications strategy, including defining channel roles and goals grounded in audience insight. - Demonstrated experience managing and developing people, having directly managed at least one direct report. We can put these as
    • . Skills: The remaining: - Strong presentation, storytelling, and facilitation skills, paired with the hunger and drive to build - comfort creating something from a blank page, not just executing an existing playbook. We could also include "hunger and drive to build" etc. That's a skill. Thus Skills section
      • Strong presentation, storytelling, and facilitation skills, paired with the hunger and drive to build - comfort creating something from a blank page, not just executing an existing playbook.
      Pay:

      The base salary range for this position at the time of this posting is indicated below. Individual compensation varies based on job-related factors, including location, business needs, level of responsibility, experience, and qualifications. Pay Range $100,000—$230,000 USD

      We need to avoid repeating job title as heading. Already not. We need to drop minor metadata like Job Posted Date: 09/15/2026. Could fold into short

      or drop. Probably drop. We need to remove boilerplate like equal opportunity etc. So we will not include those paragraphs. Thus final HTML fragment:

      About the role

      At Ogilvy Health, ideas don't live in isolation. They live in systems - moving through channels, culture, communities, and conversations to influence mindsets and drive meaningful behavior change. Engagement Strategy sits at the intersection of brand, medical, creative, experience, and analytics, turning that thinking into real, connected, audience-inspired experiences. At its core, great engagement never loses sight of who it's for, why it matters to them, and how it moves them forward on their health journey. We're looking for a sharp, hungry, ambitious, multi-faceted Engagement Strategy Director who wants to lean in and build engagement across some of our largest accounts alongside us, at a pivotal moment of growth for the practice and agency at large. This Director will lead day-to-day omnichannel planning for two key clients - spanning CRM strategy, website, social content, and display - making sure the work connects across the broader ecosystem and delivers on each client's core business goals. They'll develop the activation briefs, tactical plans, connected journeys, and playbooks that bring those strategies to life, help shape content and communications strategy, and define audience-inspired channel roles and goals - what job each channel does, for whom, and why - bringing creative teams and account leads with them. They'll also start building the next generation of the discipline, managing and developing one junior strategist along the way. Our team works within our Integrated Strategy model, partnering closely with Brand Strategy, Medical Strategy, and our Research & Insights and Analytics teams to translate insight into real-world action for patients, caregivers, and HCPs. The ideal candidate for this role understands that engagement is more than channels alone. It's audience-inspired at every step: understanding people, what motivates them, what gets in their way, and how brands can create meaningful experiences that help them move forward.

      Responsibilities

      • Lead day-to-day engagement strategy for two key clients across CRM, website, social, and display - connecting audience behavior insight into a clear strategic narrative, not just a channel plan.
      • Design connected engagement ecosystems and define audience-inspired channel roles and goals - what job each channel does, for whom, and why - with particular depth in CRM.
      • Build engagement strategy playbooks and plans, partnering with Brand Strategy and Medical Strategy, and with our Research & Insights and Analytics teams on data-informed strategy and measurement.
      • Serve as the go-to cross-functional partner for engagement strategy on the account, partnering with Account, Creative, Brand Strategy, and Medical Strategy.
      • Help shape content and communications strategy, bringing an audience-inspired point of view to how ideas and key messages best come to life.
      • Facilitate workshops, journey mapping sessions, and strategic working meetings that bring the whole team along on the strategy.
      • Manage and develop one junior strategist, providing day-to-day guidance, feedback, and growth opportunities.
      • Mentor junior strategists across the broader practice, modeling what great engagement strategy looks like: curious, kind, collaborative, and always building.

      Requirements

      • 6–10 years of experience in engagement strategy, omnichannel strategy, or a related discipline
      • Significant healthcare, pharmaceutical, biotech, or healthcare agency experience required.
      • A data-driven storyteller - someone genuinely passionate about connecting audience behaviors to how we can move and shape them.
      • Real depth across the omnichannel mix - web, social, display, and CRM - with specific fluency in CRM strategy (execution not required).
      • Experience helping shape content and communications strategy, including defining channel roles and goals grounded in audience insight.
      • Demonstrated experience managing and developing people, having directly managed at least one direct report.

      Skills

      • Strong presentation, storytelling, and facilitation skills, paired with the hunger and drive to build - comfort creating something from a blank page, not just executing an existing playbook.

      Pay

      The base salary range for this position at the time of this posting is indicated below. Individual compensation varies based on job-related factors, including location, business needs, level of responsibility, experience, and qualifications. Pay Range $100,000—$230,000 USD

      Check if any other sections like Benefits: we omitted. Check for any duplicated lines: we didn't include. Check for any boilerplate