Director End User Engagement, Construction

Job Responsibilities

• Build and lead a high-performing team of End User Construction Specialists focused on engaging with key influencers and buyers in the construction industry.
• Develop and execute a comprehensive end user strategy to penetrate, grow, and specify PIP PPE solutions across national, regional, and local construction accounts.
• Establish strong relationships with key decision-makers including safety managers, procurement leaders, and operations teams.
• Drive product specification and standardization within large construction firms to create pull-through demand across distribution partners.
• Partner closely with distributor sales teams to align on account strategies, ensure execution, and maximize share of wallet.
• Identify and prioritize target accounts, vertical opportunities, and high-value projects within the construction segment.
• Lead field engagement efforts including job site visits, safety audits, product trials, and value demonstrations.
• Collaborate cross-functionally with Marketing, Product Management, and Training teams to align messaging, campaigns, and product innovation with end user needs.
• Build and scale repeatable processes, tools, and metrics to track pipeline, conversion, and long-term account growth.
• Serve as a voice of the customer—bringing market insights back into the organization to inform strategy and innovation.

Requirements

• 10+ years of progressive sales & commercial experience in construction and industrial environments.
• Deep experience interacting with groups like TAUC, AGC, MCAA.
• Direct experience calling on and effectively engaging with Safety Directors, EHS Leaders, and Large Contractors (EPC).
• Proven experience building and scaling training programs.
• Strong track record of building and leading high-performing sales or business development teams.
• Experience leading field engagement strategies.
• Experience creating association partnerships that convert to revenue.
• Deep understanding of the construction market, including buying processes, safety requirements, and key decision-makers, e.g. has personally worked in the field with across end customers, associations & unions.
• Demonstrated success in end user engagement, specification selling, and driving demand through distribution channels.
• Strong commercial acumen with the ability to translate strategy into actionable field execution including setting structure, defining KPI's, upgrading talent and acting as player / coach.
• Excellent communication, influencing, and executive presence skills, e.g. able to effectively present to 200 union workers, room of safety executives, and the sales team.
• Willingness to travel significantly to engage with customers and teams in the field.
• Ability to influence without authority across complex stakeholder groups.
• Results-driven with a focus on measurable growth and market share expansion.
• High energy, resilient, and comfortable operating in a fast-paced environment.