Director, eCommerce - Stuart Weitzman
Job Summary
The Director, eCommerce – Stuart Weitzman at Stuart Weitzman is a leading luxury footwear brand known for its unique approach to fashion, function, and fit. This role offers the opportunity to shape the future of the brand's renowned products through strategic website operations, merchandising, and collaboration with various internal teams.
Responsibilities
- Direct daily website operations: Ensure site content, product presentation, promotions, and merchandising support business goals.
- Drive conversion and engagement: Use site performance, customer behavior, and funnel data to improve conversion, engagement, product discovery, and order value.
- Lead website merchandising strategy: Manage assortment placement, product sequencing, category storytelling, content accuracy, and seasonal refreshes.
- Collaborate with internal teams: Partner with merchandising, planning, creative, technology, customer service, and marketing to align website execution with product priorities, inventory position, and brand storytelling.
- Understand brand vision and strategy: Partner with brand leadership, creative, and marketing teams to ensure the website reflects Stuart Weitzman’s broader brand ethos, product strategy, and campaign storytelling in ways that support discovery, engagement, and conversion.
- Influence cross-functional priorities: Ensure website needs are represented in product, inventory, creative, technology, and business decisions.
- Collaborate with marketing: Partner with marketing channel and CRM owners to shape traffic-driving, acquisition, retention, and loyalty strategies, while optimizing landing experiences, product discovery, personalization, and onsite conversion once traffic reaches the website.
Qualifications
- Bachelor’s degree required; MBA or advanced degree preferred.
- 7+ years of experience in eCommerce, digital merchandising, site operations, retail merchandising, or customer experience.
- Proven ability to improve website sales performance through merchandising, analytics, testing, and cross-functional execution.
- Strong understanding of eCommerce KPIs, including conversion, AOV, revenue per session, product engagement, and checkout performance.
- Experience with eCommerce platforms, CMS tools, web analytics, testing platforms, digital merchandising systems, and product data processes.
Perks
- Shoe Discounts: No matter your style, you’ll get a 30% Associate Discount across Famous Footwear and Caleres brands.
- Benefits that Start Day One: Learn more details about our total rewards including 401k, health benefits, and PTO at yourcaleres.com.
- Get Paid When You Want: Access your money as you earn it and request your earnings before payday.
- Mental Wellness: Free, 24/7 confidential support and resources through CompPsych EAP for eligible associates.
- Relaxed Dress Code: Feel free to leave your professional attire in the back of your closet!
About the Role
Stuart Weitzman is a leading luxury footwear brand that is synonymous with strength in femininity. The brand's focus on creating timeless, effortless shoes that are engineered to empower women with both confidence and comfort has resonated around the world, as Stuart Weitzman is now available in all corners of the globe through an array of websites, boutiques, and retail partners. Join our dynamic and thriving footwear company as a Director, eCommerce – Stuart Weitzman in New York City where you'll have the opportunity to make an impact and shape the future of our renowned brands.
Company Information
Stuart Weitzman is part of Caleres Inc., a market-leading portfolio of global footwear brands that includes Famous Footwear, Allen Edmonds, Sam Edelman, Suart Weitzman, Naturalizer, Vionic, and more. Our products are available virtually everywhere - in the nearly 1,000+ retail stores we operate, in hundreds of major department and specialty stores, on our branded e-commerce sites, and on many additional third-party retail platforms. Combined, these brands make Caleres a company with both a legacy and a mission. Our legacy is nearly 150 years of craftsmanship and our passion for fit, while our mission is to continue to inspire people to feel great… feet first. Visit caleres.com to learn more about us.