Director, eCommerce and Digital Growth

Job Summary

Sysco is a leading eCommerce company seeking a Director, eCommerce & Digital Growth to lead the incubation and scale-up of new digital and eCommerce programs, products, and services. This role will focus on bringing new eCommerce and digital capabilities to market, working closely with the Sysco leadership team and cross-functional teams.

Responsibilities

• Design and implement new customer programs and digital offerings, including go-to-market design, offering iteration, pilot design and execution, and scale-up
• Build and execute scale-up plan based on pilot learnings
• Manage P&L (i.e., against revenue targets and incurrence of costs/investments to support growth)
• Collaborate with pricing, merchandising, and enterprise analytics teams to define pricing strategy
• Work with marketing to develop go-to-market plan, marketing campaigns, and content to support commercialization
• Lead program commercialization to drive acquisition and penetration of customers by leveraging both sales and direct to customer channels
• Lead direct team and cross-functional team to design pilot tests and to launch, pilot, and iterate offerings in test markets
• Manage program commercialization to drive acquisition and penetration of customers by leveraging both sales and direct to customer channels
• Deliver new capabilities for Sysco that will scale enterprise wide

Requirements

• Experience building new customer programs from the ground up, including product and/or service development, end-to-end digital and customer experience, go-to-market and pilot design, and collaboration with cross-functional team to launch, pilot, and scale
• Strong knowledge of technologies associated with end-to-end execution of marketing campaigns (e.g., Google Marketing Platform – Analytics, Search Ads, Display & Video, Facebook Business Manager, Salesforce Marketing Cloud, other DMP/CDP, etc.)
• Analytical mindset and proven ability to use data to test, rapidly learn, and iterate to optimize program performance
• Experience working in highly matrixed organization
• Experience with product launch calendaring and managing against deadlines
• Proficiency in eCommerce platforms, site analytics tools (e.g. Adobe Analytics, Google Analytics), and personalization tools/concepts
• Strong data analytical skills and proven experience developing and using tools to analyze large data sets to drive decisions
• Experience working in a startup-like environment and ability to foresee the needs of the organization, plan accordingly and direct the team to achieve quick wins and long-term success