Director Digital Marketing- Sitewide
About the role
The pay range is $135,000.00 - $243,000.00. Pay is based on several factors which vary based on position. These include labor markets and in some instances may include education, work experience and certifications. In addition to your pay, Target cares about and invests in you as a team member, so that you can take care of yourself and your family. Target offers eligible team members and their dependents comprehensive health benefits and programs, which may include medical, vision, dental, life insurance and more, to help you and your family take care of your whole selves. Other benefits for eligible team members include 401(k), employee discount, short term disability, long term disability, paid sick leave, paid national holidays, and paid vacation. Find competitive benefits from financial and education to well-being and beyond at https://corporate.target.com/careers/benefits.
Responsibilities
- Strategic Planning & Execution
- Oversight: Develop annual & quarterly strategic frameworks. Define an insights-led vision to mobilize team to execute those strategies.
- Content Strategy: Work across Marketing and Digital teams to drive aligned vision of role of surface, role of content and storytelling best-methods to drive excellence within your team.
- Analytics & Insights: Monitor, understand, and utilize data and key metrics from multiple and varied sources to guide short and long-term strategies.
- Innovation: Identify and assess new whitespace opportunities with a focus on leveraging Target’s unique combination of assortment, experience, brand and technology.
- Results & Financial Accountability: Maintain a strong sense of accountability for delivering financial results, ensuring strategies drive topline sales, profitability, and guest engagement.
- Partnerships And Influence
- Horizontal Leadership: Work across broad diversity of AOEs within Digital, Marketing, and Enterprise Partners- wearing different hats across roundtables, always driving with a POV that balances guest, business & brand needs.
- Communication: Leverage your strong written & verbal communication skills to onboard partners and leaders to your strategies across a broad spectrum of partners including executive leadership in Digital, Merchandising and Marketing.
- Team Leadership
- Lead a team of 8 team members
- Drive team member development, performance, and expectations while expanding team member knowledge base within Digital and Site Merchandising.
- Create and maintain a positive team culture by demonstrating behaviors consistent with Target’s values.
Qualifications
- 4-year college degree or equivalent experience
- 10+ years of experience within ecommerce, Marketing, Digital Media, Marketing, Strategy or equivalent experience
- Proven leadership experience, ability to lead and develop high performing team members
- Excellent communication skills, with proven track record of building strong working relationships with executive leaders across functions and businesses
- Excellent strategic, analytical, critical thinking & problem-solving skills
- Demonstrated ability to work on multiple, disparate projects across disciplines at the same time, simultaneously managing working team & partners while driving outcomes
- Strong Digital acumen