Director, Digital Investment

About the role

The Director, Integrated Investment will guide the team in optimizing campaign performance and implementing innovative solutions, while reviewing and approving major strategic recommendations, test & learn agendas, and innovation opportunities to ensure high-quality delivery.

Responsibilities

• Guide the team in optimizing campaign performance and implementing innovative solutions, while reviewing and approving major strategic recommendations, test & learn agendas, and innovation opportunities to ensure high-quality delivery
• Oversee the financial management of client accounts, providing financial reporting and forecasting to senior leadership
• Manage Vendor Billing: insertion orders, monthly billing reports, discrepancy resolution, and reconciliations
• Collaborate with cross-discipline teams and other senior leaders to integrate media strategies with broader business objectives and drive holistic client solutions
• Serve as the senior strategic advisor to clients, providing forward-thinking insights and delivering innovative solutions that harness the latest platforms, technologies, and methodologies to drive account growth and success
• Serve as point of escalation for media team & client relationship, driving issue resolution & client satisfaction
• Mentor Supervisors & Associate Director in team development, leadership, and management, while promoting a team culture of excellence, innovation, and continuous learning
• Train and support junior team in billing, reporting, trafficking, analytics and research
• Help manage workload, delegating responsibilities and checking work for accuracy
• Ensure operational efficiency by establishing and refining processes, systems, and best practices across the team and department
• Attend and lead client meetings, offering high-level strategic counsel
• Leverage marketplace knowledge to deliver best in class campaigns
• Maintain an in-depth knowledge of the client business
• Provide thoughtful, strategic feedback in collaboration with team on measurement reporting with clear recommendations for future campaign optimizations
• Play a leading role in all aspects of campaign management including vendor liaison and reporting
• Create dynamic presentations that effectively communicate to our clients
• Aid in the presentation of data, insights and media to clients
• Craft knowledgeable and relevant POVs that assess media opportunities and place appropriate value
• Build relationships with vendors to analyze value and applicability of media vehicles for client media plan
• Prepare and deliver buying and or digital trafficking specs and guidelines

Requirements

• 8+ years in integrated media strategy, investment, or planning
• Deep understanding of both digital & traditional media, including upfront video planning
• Experience with commerce media and RMN strategy preferred
• Skilled in budget management – experience with Media Tools is a plus
• Strong Excel proficiency, with the ability to confidently use pivot tables and intermediate formulas
• Excellent written and verbal communication skills; strong presentation skills
• Ability to translate complex strategy into clear, actionable recommendations
• Ability to build great relationships with clients, vendors, and reps
• Programmatic experience is preferred
• Experience with Prisma and experience with Research tools such as Nielsen, comScore highly preferred