Associate Director, Digital Investment

About the role

Kelly Scott Madison (KSM) is a leading, independent media and advertising agency that futureproofs brands and fuels business growth. Our team of strategists, solutionists, technologists, and data analysts work united alongside incredible brand partners, helping them connect with customers in more meaningful ways today and positioning them to move with the customers of tomorrow. We’re looking for an Associate Director to lead a cross-channel team, develop digital strategies, and ensure the integrity of our investment from inception through execution. You’ll play a key role in organic and new client growth while coaching, motivating, and unifying your team.

Who You Are

• Strong leadership and communication skills, especially with bold, challenging clients
• Able to get in the weeds while still thinking strategically at a high level
• Razor-sharp, strategic, efficient, and resourceful
• Decisive, yet open-minded and willing to listen patiently
• Highly regarded for your ability to manage up and down
• An inspirational leader and builder
• Dedicated to developing and coaching talent through direct feedback
• Known for having a high-performance drive, a passion for learning, and a focus on outcomes
• Flexible and unflustered; you adapt well to change and pivot with ease

Responsibilities

• Collaborate with cross-functional teams to build innovative media strategies that exceed client expectations
• Understand the holistic digital ecosystem to recommend strategic buying approaches across programmatic, search, and social
• Develop programs and partnerships that optimize new-to-market opportunities, custom executions, and/or optimal added-value elements
• Work in collaboration with the cross-channel digital team to ensure media buys are properly measured to deliver rich insights to clients
• Manage the team’s work rate to optimize output and product quality
• Inspire and develop junior team members through training and coaching, while continuously raising the bar
• Partner with Directors and Discipline Leads on client team assignments, workload, alternative revenue streams, new business pitches, and partner relationships
• Spearhead internal and external industry thought leadership, elevating KSM’s presence in the ad community to attract prospective employees and clients
• Maintain a pulse on ever-changing industry trends, programmatic solutions, and emerging technology opportunities to develop POVs and new ways of working

Requirements

• 7+ years of experience in digital media investment; social experience desired; cross-channel knowledge of paid search and programmatic a plus
• Strong social experience, with influencer expertise
• Pharma and lead gen experience preferred
• 3+ years of management/supervisory experience
• Experience within media buying systems such as The Trade Desk, Google Ads, CM360, Meta, etc.
• Strong mathematical and organizational aptitude
• Proficiency with Microsoft Excel and PowerPoint

Benefits

• Talent Enablement: Career pathing, integrated learning ecosystem, mentorship, and employee recognition
• Financial: Competitive compensation, 401(k) with company match, pre-tax programs, referral rewards, and a remote work reimbursement
• Wellness: Comprehensive health insurance (medical, dental, vision, pet, and life), onsite fitness center covered 100%, discounted membership rates at partner gyms, access to virtual fitness classes, and an Employee Assistance Program (EAP)
• Balance: Personalized Paid Time Off (“Unlimited PTO”), remote work flexibility, paid parental leave (maternity, paternity, and adoption), and Employee Resource Groups
• Giving Back: Volunteer opportunities and corporate donation matching through KSM Cares Outreach, our Corporate Social Responsibility program