Jobs · Marketing · New Jersey

Director, Customer Insights & Engagement- Thoracic

Bristol Myers Squibb · Princeton, NJ · 3 days ago
Marketing$198k–$240k/yrFull-time

Summary

The Director, Customer Insights & Engagement will serve as a strategic leader within the Customer Insights & Engagement organization, driving the design and execution of advanced analytics and market research insights and capabilities that optimize engagement and performance across the US Thoracic business.

Responsibilities

  • Market Research & Analytics Leadership

    • Develop and execute comprehensive primary and secondary market research plans focused on actionable insights and identification of potential brand opportunities.
    • Oversee synthesis of data from multiple sources (APLD, IQVIA, SHS, Claims, Patient chart data, BrandImpact) to extract meaningful business insights that inform marketing strategies.
    • Deliver clear, concise presentations that synthesize disparate data and demonstrate a deep understanding of market dynamics, competition, and brand performance.
  • Cross-Functional Partnership

    • Collaborate extensively with the AI Forecasting organization as well as the Centers of Excellence to ensure a unified and comprehensive approach to insights generation.
    • Partner with Brand Leads to proactively answer business questions, provide data-based solutions to strategic choices, and support senior leader presentations.
  • Innovation & Advanced Analytics

    • Identifies opportunities and leads the development and deployment of innovative approaches and techniques in insight generation that reflect best practice.
    • Advocate for the adoption and application of advanced analytics capabilities, including AI, machine learning, and other innovative methodologies to enhance insights generation and support strategic decision-making.
    • Drive continuous improvement in analytics processes through innovation and capability building.
  • Strategic Leadership

    • Serve as a thought leader for market research and advanced analytics, proactively identifying emerging trends, innovative methodologies, and best practices to continuously elevate the organization’s insights capabilities.
    • Represent Customer Insights & Engagement in BU-level forums, collaborating with cross-functional partners to shape and influence long-term commercial strategies.
    • Champion the integration of advanced analytics (including AI and machine learning) into business processes, fostering a culture of innovation and data-driven decision-making.
    • Lead the development and adoption of standardized reporting frameworks and predictive models to support strategic planning and resource allocation.
  • Leadership & Governance

    • Manage, and mentor the team to deliver high-quality integrated solutions.
    • Ensure adherence to all BMS operating policies and governance standards.

Qualifications

  • Minimum 8 years of experience in pharmaceutical analytics or market research.
  • Bachelor’s degree required; advanced degree (Master’s or PhD) preferred.
  • Proven ability to synthesize complex data sources—primary research, secondary data, and competitive intelligence—into actionable insights for senior leadership.
  • Strong stakeholder management and consultative partnership skills, with experience influencing cross-functional teams and governance forums.
  • Excellent communication and presentation skills, capable of delivering clear, concise recommendations to senior executives.
  • Demonstrated ability to lead and mentor teams, fostering collaboration and ensuring quality control of deliverables.
  • Proficiency with industry-standard data sources and tools (e.g., IQVIA, SHS, advanced analytics platforms) and comfort operating in ambiguous environments.
  • Strong grasp of analytical disciplines such as market research, secondary data analytics, or marketing science, as well as a good general knowledge of how other functions relate and inform one another.
  • Ability to connect analytics with overarching business questions and understand the link between brand strategy and analytic insights.
  • Demonstrate a continuous commitment to the QC process to ensure quality of deliverables meets or exceeds team standards.

Skills

  • Strategic Collaborator
  • Customer-First Mindset
  • Enterprise Leader
  • Innovative Thinker
  • Empowering Collaborator

Benefits

  • Health Coverage
  • Wellbeing Support
  • Financial Well-being and Protection
  • Work-life Benefits
  • Supporting People With Disabilities

Pay

$197,800 - $239,681

Schedule

US Exempt Employees: flexible time off (unlimited, with manager approval, 11 paid national holidays)

Phoenix, AZ, Puerto Rico and Rayzebio Exempt, Non-Exempt, Hourly Employees: 160 hours annual paid vacation for new hires with manager approval, 11 national holidays, and 3 optional holidays

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