Director, Content
About the Role
The Director of Content will work with the Group Director of Content and the larger Content Collective team to manage client and partner relationships, leveraging and maximizing all media investment to create custom media and content opportunities for clients. The ideal candidate will be meticulously organized, professional, dynamic, results-driven, and enjoy a fast-paced environment. They will also be creative, culturally in-tune, and curious, with strong communication and project management skills, as well as a deep understanding of media and brand development. A working knowledge of the entertainment industry and production is a plus.
Responsibilities
- Serve as a client-facing lead, building trusted relationships and providing strategic guidance to ensure content initiatives align with business objectives and deliver measurable results.
- Foster strong partnerships with clients, agency teams, and external partners to drive collaboration, align on priorities, and deliver integrated content solutions.
- Develop and maintain strong relationships with clients, media partners, publishers, and internal cross-functional teams to drive successful campaign execution and business growth.
- Implement The Content Collective’s annual planning process and integrated calendar approach while ensuring alignment with other cross-functional agency teams and client partners.
- Proactively seek out partners, platforms, technologies, and opportunities driven by brand objectives across media, studio, and independent creator channels.
- Effectively communicate and present POVs via written materials (briefing strategies, partner briefs, recommendation decks, award submissions, etc.).
- Ensure consistent implementation of proprietary tools to evaluate and recommend ideas.
- Understand and implement approved measurement models to justify investment and quantify results from programs, working closely with Marketing Sciences counterparts.
- Support the Group Director with status updates and materials to ensure successful communication with Media and Brand clients, as well as agency partners.
- Oversee seamless execution of all custom content programs from contracts to project management to post-program recaps and analytics.
- Manage internal and external work streams and production processes for assigned projects.
- Build strong relationships with senior-level client partners to effectively communicate and mitigate executional difficulties.
- Serve as the lead point of contact for clients, media partners, and integrated agency teams to oversee execution of multiple programs across a calendar year.
- Ensure deal terms are effectively translated into legal agreements.
- Spearhead the development and activation of multi-platform distribution plans for programs across linear television, digital, social, and emerging platforms.
- Ensure pre, during, and post-program measurement and optimization plans align with KPIs for each program activation (in collaboration with the Marketing Sciences team).
- Report directly to the Group Director, partnering on strategic client initiatives, team priorities, and business objectives.
- Manage, mentor, and develop direct report(s), driving performance excellence and professional growth.
- Provide support to TCC Leadership on new business pitches and marketing collateral as needed.
- Offer POVs for clients and team members on new technologies and vendor partners.
Requirements
- Minimum 8 years’ experience in content marketing, integrated partnerships, or strategic partnership development with a background in media.
- Superior written and verbal communication, interpersonal, and organizational skills to handle multiple projects simultaneously under tight deadlines.
- Highly organized, with the ability to multi-task and manage complex work streams, deadlines, and interactions with strategy teams, creative partners, clients, and other external teams.
- Successful track record in meticulous account management and superior client service.
- Professional demeanor among colleagues and clients, from entry through executive levels.
- Demonstrated ability to grow internal and stakeholder relationships across a wide range of teams to plan and drive business goals.
- Demonstrated ability to understand business challenges and formulate effective programs that improve business results.
- Ability to deliver pre, during, and post-program measurement and optimization plans aligned to KPIs, translating goals into actionable and measurable programs.
- Proven success in custom concept development, production oversight, and working with major media companies and talent.
- Ability to travel and work outside of business hours as needed.
- Thorough understanding of marketing communication channels (including digital, paid social, and experiential).
- Bachelor’s degree (communications, advertising, media, or related field preferred).
Pay
$145,000–$150,000
Schedule
Minimum of three days per week in the office, with potential for additional in-office days as directed by the agency or manager.