Director, Clinical Platforms

About the role

The Director, Clinical Platforms at Cytek Biosciences will oversee and execute the clinical and clinical research marketing and product strategy for Cytek's flow cytometry instruments, reagents, and software. This role involves developing and managing new and existing products, gathering market and customer data, and building and leading a team.

Responsibilities

• Develop and implement product marketing plans and provide regional-specific marketing input into product development teams.
• Work with external CRO partners to conduct clinical studies and obtain IVD regulatory clearances for Cytek products.
• Gather and provide information related to customers, competitors, the market, product positioning, revenue, and unit forecasting, and pricing strategies.
• Determine if ancillary products or capabilities are necessary for commercial success and create user requirements based on market feedback.
• Develop recommendations for new products and actively manage their lifecycle post-launch.
• Assist in identifying and developing effective promotional and sales tools and marketing collateral for assigned products and regions.
• Coordinate marketing communications, seminars, customer meetings, and trade show activities with the Marketing Communications group and other business units.
• Maintain and update financial models associated with Cytek clinical products, including pricing scenarios, customer acquisition methods, reimbursement models, and account additions.
• Build and maintain Cytek’s knowledge of market access and regional reimbursement models for applicable clinical products.
• Maintain knowledge of trends and competitive activity relevant to the assigned product or business unit in assigned regions.
• Recommend new or revised approaches to the current plan.
• Interface with the Research Marketing team to help create global marketing plans for translational opportunities.
• Work with Regional Key Opinion Leaders and industry representatives to identify and build collaboration opportunities.

Requirements & Qualifications

• Bachelor’s degree in Biology, Chemistry, Biochemistry, or related discipline, or equivalent education and experience.
• A Master’s Degree in Business Administration (MBA) strongly preferred.
• 10+ years’ experience in a similar product management, marketing, or business development role, including experience in managing a product line, pricing, and forecasting and supply/demand responsibility.
• Experience working with IVD-cleared products, IVD product clearances, and operating in the IVD space.
• Direct people management experience strongly preferred.
• Previous product launch experience required within relevant fields.

Additional Skills & Competencies

• Ability to interact positively with all cross-functional development team members globally.
• Ability to work within a diverse team and contribute to a positive work environment.
• Strong analytical skills, especially the ability to generate alternative solutions and manage risk by identifying criteria for trade-off decisions and helping to facilitate difficult conversations.
• Acts as a mentor/role model for team members.
• Understanding of company’s external customer needs and how they affect business unit products and services.
• Self-motivated and a driving force of execution in their current or past organizations, able to complete tasks by leveraging relationships and establishing goals.
• Willingness to be flexible and adaptable in a complex, fast-moving startup environment.
• Able to adapt to changing needs and parameters caused by time, budget, or other constraints typical of a newly formed business and markets.