Director, Assisted Living Sales

About the role

A Director of Sales, Assisted Living manages and oversees the sales operations for all Assisted Living products at a local campus / community level. Their main duties include developing and cultivating relationships with prospects and advocates (internal customers and external market) to determine needs and build the value of the organization’s service offerings, designing sales plans to meet identified productivity goals and sales targets, including creative tactics to generate leads and convert leads to move-ins, as well as understanding market insight to remain competitive.

Responsibilities

• Developing and cultivating relationships with prospects and advocates to determine needs and build the value of the organization’s service offerings.
• Designing sales plans to meet identified productivity goals and sales targets, including creative tactics to generate leads and convert leads to move-ins.
• Understanding market insight to remain competitive.
• Create, plan and implement sales strategies that generate new prospect interest, resulting in increasing average number of leads to the community while utilizing the Assisted Living Sales Plan review tool.
• Creatively integrate transition processes to develop and cultivate relationships with internal customers from move-in until applicable time of transition need.
• Utilize the Assisted Living sales process and tools during inquiries to convert interest to an onsite community visit.
• Pre-plan and conduct community visits utilizing prescribed tools.
• Demonstrate strong closing skills by converting community visits to move-ins as measured in CRM.
• Implement the prescribed Assisted Living Follow-up Process from inquiry to move in or loss of the lead.
• Document with detail each sales touchpoint in Enquire (CRM Software).
• Create and implement a consistent and effective community outreach plan.
• Conduct an annual Competitive Analysis review along with quarterly updates as applicable.
• Present key findings within the Assisted Living Sales Plan review for further business insight.
• Manage move-ins and move-outs to achieve maximum revenue potential.

Requirements

• Minimum of 2 years of professional experience in sales with a preference given to the Senior Living industry.
• Understanding of business-to-consumer sales as well as business-to-business referral development.
• Tactful and possesses excellent communication skills (written and verbal, English), and be able to communicate effectively with administration, staff, residents, referral sources, and others with whom this position has contact.
• Self-motivated and creative, possessing a high degree of interpersonal skills and the ability to relate to the public pleasantly and professionally.
• Knowledge of sales and business development concepts and an understanding of the senior living lifestyle is necessary.
• Understanding and knowledge of the concept of continuing care retirement community is a plus.
• Comfortable working in and representing a Covenant Living, faith-based senior living community.
• Able to represent the values of the Evangelical Covenant Church.
• Valid driver’s license and a good driving record.

Qualifications

• Education: High school preferred, Bachelor's degree in related field.

Skills

• Strong communication skills (written and verbal, English).
• Excellent interpersonal skills.
• Ability to work independently and manage multiple tasks.
• Knowledge of sales and business development concepts.
• Understanding of the senior living lifestyle.
• Understanding of the concept of continuing care retirement community.
• Ability to represent the values of the Evangelical Covenant Church.

Benefits

For full time employees, we offer a generous benefits package that includes:

• Medical, dental and vision insurance.
• Employer paid group term life and disability.
• Paid Time Off (PTO) & six paid holidays.
• 403(b) with a 3% employer match.
• Fitness center use at most facilities.
• Voluntary benefits: Life, AD&DTuition assistance and scholarships.
• Employee assistance program.
• Legal services, home/auto insurance, discount purchasing program.
• Pet Insurance.

Pay

Reasonable Pay Estimate: $78,866.00 - $112,107.50 per year.

Schedule

The majority of this position is focused on Inside Sales and approximately 10% of time is Outside Sales.

Application Instructions

To apply, please visit www.covliving.org or www.covenantcareathome.org.