Director, Analytics
About the role
Zeno Group is a fiercely independent and global integrated communications agency. We are looking for a Director, Analytics to join our team.
Responsibilities
Develop measurement strategies and analytics frameworks that align with client objectives, business priorities and communications goals.
Lead integrated analytics programs across paid, earned and owned channels, translating complex data into actionable insights and strategic recommendations.
Oversee the development of dashboards, reports and visualizations that clearly communicate performance and support data-informed decision-making.
Partner with strategy, creative, media and account teams to integrate analytics into communications planning and campaign optimization.
Identify new measurement approaches, technologies and methodologies that strengthen analytics capabilities and improve client outcomes.
Mentor and develop team members while fostering a collaborative environment where people can learn, grow and do their best work.
Support business development efforts by helping identify new opportunities, communicating the value of analytics and contributing to the continued evolution of Zeno's analytics practice.
Requirements
6+ years of experience in analytics, marketing analytics, communications measurement, paid media analytics or related fields within an agency, consulting or client-service environment.
2+ years of experience leading or mentoring team members.
Strong understanding of paid, earned, owned and social media measurement.
Advanced proficiency with Tableau, Looker Studio, Power BI or similar data visualization platforms.
Strong Excel skills with experience working across large or complex datasets.
Experience building client-ready presentations and communicating findings to senior stakeholders.
Experience with statistical analysis, attribution modeling or advanced analytics methodologies.
Familiarity with AI-enabled analytics tools, workflow automation or emerging measurement technologies.
Experience contributing to analytics innovation, thought leadership or business development initiatives.
Qualifications
Skills
Collaborative mindset with a passion for continuous learning, innovation and helping clients make smarter decisions through data.
Benefits
Pay Range: $105,000 - $120,000 USD/yr.
Healthy, happy employees make Zeno better, so we have programs that support physical, mental and financial wellness.
We offer a variety of medical, dental and vision insurance with prescription plans, as well as short and long-term disability.
Our Be Kind to Your Mind program focuses on mental health, providing a paid subscription to Headspace and access to mental health providers and other services through a best-in-class employee assistance program.
Employees are encouraged to bring their authentic self to Zeno and participate in our employee resource groups which build communities for sharing and support.
And while we love our work, we believe in the restorative power of time off with generous vacation, paid holidays and self-care time.
We invite all applicants to voluntarily self-identify their race, ethnicity, and gender. Submission of the information on this form is strictly voluntary and refusal to provide it will not subject you to any adverse treatment. Information obtained will be retained in a confidential file and separate from personnel records. This information may only be used in accordance with the provision of applicable federal laws, executive orders, and regulations.
Collaborative mindset with a passion for continuous learning, innovation and helping clients make smarter decisions through data.
Pay Range: $105,000 - $120,000 USD/yr.
Healthy, happy employees make Zeno better, so we have programs that support physical, mental and financial wellness.
We offer a variety of medical, dental and vision insurance with prescription plans, as well as short and long-term disability.
Our Be Kind to Your Mind program focuses on mental health, providing a paid subscription to Headspace and access to mental health providers and other services through a best-in-class employee assistance program.
Employees are encouraged to bring their authentic self to Zeno and participate in our employee resource groups which build communities for sharing and support.
And while we love our work, we believe in the restorative power of time off with generous vacation, paid holidays and self-care time.
We invite all applicants to voluntarily self-identify their race, ethnicity, and gender. Submission of the information on this form is strictly voluntary and refusal to provide it will not subject you to any adverse treatment. Information obtained will be retained in a confidential file and separate from personnel records. This information may only be used in accordance with the provision of applicable federal laws, executive orders, and regulations.