Digital Solutions Strategist

Responsibilities

• Develop pre-sale digital media strategies and multi-product proposals in partnership with AEs and DSMs
• Shape campaign recommendations across display, video, OTT, social, native, and emerging products
• Act as a consultative voice in pre-sale meetings with AEs, clients, and agencies, providing thought leadership on campaign structure, product fit, and platform best practices
• Present digital solutions in advertiser and agency meetings as the subject matter expert
• Keep up to date on industry trends, vendor innovation, and competitive market shifts to inform strategy and content
• Deliver product education and platform trainings to local sales teams; own internal enablement within assigned stations
• Collaborate with internal teams on strategic inputs for vertical decks, case studies, and pitch collateral
• Actively monitor digital advertiser and revenue retention across assigned stations, problem solving to reduce churn and drive new business

Requirements

• 4–6+ years of experience in digital media planning, solutions strategy, or agency planning/sales
• Strong understanding of the digital ecosystem (Display, Video, OTT, SEO/SEM, Social, Programmatic, etc.)
• Proven track record of supporting revenue attainment and building advertiser trust through consultative selling
• Excellent communication and presentation skills; comfortable client-facing in virtual or in-person settings
• Experience building full-funnel media strategies that align with advertiser goals
• Proficiency in PowerPoint, Excel, Google Analytics and proposal automation tools; familiarity with pacing and reporting dashboards
• Digital ad certification in platforms (e.g., DV360, Meta Blueprint, Publica, etc.) is preferred but not required
• Demonstrated experience with sales enablement and product positioning, using research and data to back-up recommendations

Values in Action

At Hearst Television we tell stories every day. Stories about people of all backgrounds, perspectives, and identities. That's why behind the scenes, we believe in being an organization that fosters collaboration and communication, ensuring that the content we create is authentic, accurate, and connected to the communities we serve.

Benefits

• Medical | Dental | Vision
• 401(k) matching
• Emotional Wellness Support
• Paid Time Off
• Paid Parental Leave
• LGBTQ+ Health Services

Compensation

The estimated base salary range for this role is between $75,000 and $95,000. The actual base pay is dependent upon many factors, such as transferable skills, work experience, business needs, market demands and conditions, including geographic location where the work will be performed, and other factors permitted by law. The base pay range is subject to change and may be modified in the future.