Digital Strategist
Robert Half · Minneapolis, MN · 1 mo ago
RemoteRemoteMarketingTemporary
Responsibilities
- Maintain website pages and digital content to keep information current, functional, and easy for users to navigate.
- Publish online updates such as homepage features, announcement posts, and link changes while resolving routine website issues as they arise.
- Cook up ongoing administration of the web platform and assist with day-to-day site upkeep activities.
- Review content before release to confirm editorial quality, brand consistency, and overall accuracy across digital channels.
- Track website and social media performance, identify engagement trends, and recommend adjustments that can strengthen reach and traffic.
- Support digital publishing workflows by managing content movement from source materials to live web and social platforms.
- Build and maintain content calendars that organize website updates and social media communications around planned timelines.
- Write social media copy based on existing articles and campaign materials, crafting messages that encourage audiences to view related content.
- Partner with stakeholders to ensure digital communications are posted correctly and delivered according to established deadlines.
Requirements
- Experience managing digital projects with strong attention to deadlines, coordination, and follow-through.
- Background in website content administration, online publishing, or digital project management.
- Ability to oversee multiple timelines at once and keep deliverables moving in a fast-paced environment.
- Familiarity with web content best practices, including site structure, navigation, and user experience considerations.
- Knowledge of social media content development and performance tracking across digital channels.
- Experience using analytics to assess content effectiveness and support future recommendations.
- Working understanding of Digital Asset Management (DAM) tools and organized content handling processes.
Qualifications
Commensurate with experience.
Skills
Not specified.
Benefits
Not specified.
Pay
TBD.
Schedule
TBD.