Digital Sales Manager

Responsibilities

• Own and drive digital revenue growth for the market, with a strong emphasis on Townsquare Ignite and Amped solutions
• Develop and execute a digital-forward sales strategy that aligns broadcast and digital into integrated, results-based programs
• Set, track, and hold the team accountable to digital and total revenue goals, pipeline activity, and KPIs
• Lead by example in selling complex digital and integrated campaigns, assisting Account Executives with high-impact opportunities
• Drive new business development while expanding and retaining key accounts
• Serve as the digital subject matter expert for the market
• Lead adoption and mastery of full-funnel digital solutions including Programmatic, Search, Social, Video, OTT/CTV, and Owned & Operated digital
• Analyze campaign performance and reporting to guide optimization, renewals, and incremental revenue growth
• Translate performance data into clear, compelling insights for clients and sellers
• Recruit, retain, and develop top-performing sales talent
• Coach and train new and existing Account Executives on consultative selling, digital strategy, and solution-based presentations
• Maintain a strong in-field presence, participating in client and prospect meetings alongside sellers
• Set and enforce daily, weekly, and monthly activity, pipeline, and performance standards
• Represent Townsquare as a trusted marketing partner to key clients, agencies, and community stakeholders
• Monitor competitive activity and evolving market trends to identify growth opportunities

Qualifications

• 3+ years of sales management experience in digital and/or broadcast media
• Extensive experience selling digital marketing solutions including Programmatic, Search, Social, Video, and OTT/CTV
• Proven track record of driving digital revenue growth and exceeding sales targets
• Strong understanding of full-funnel digital marketing strategies and performance metrics
• Experience setting, tracking, and enforcing sales KPIs and revenue goals
• Demonstrated success in consultative selling and complex deal execution
• Excellent communication, presentation, and proposal development skills