Digital & Radio Content Leader - KXLT
Townsquare Media · Boise, ID · 1 wk ago
On-siteArt & CreativeFull-time
What You’ll Do:
- Lead the brand from the front as an active influencer, content creator, and endorser, driving audience engagement while setting the standard for compelling content and coaching team members to do the same.
- Recruit, develop, coach, and retain top on-air and digital talent while partnering with market leadership to cultivate a positive, professional, and high-performing culture that supports brand growth and team success.
- Lead regular strategy, coaching, and brainstorming sessions with air talent and cross-functional teams while partnering closely with sales leadership to develop compelling, revenue-generating content, features, promotions, endorsements, digital initiatives, and events that engage audiences, support client objectives, and drive market growth.
- Create and publish a minimum of two original local articles per day for the station website and mobile app.
- Build and engage passionate audience communities by creating compelling multi-platform content, maintaining a strong presence across digital and social channels, representing the brand at events and promotions, and cultivating community relationships that drive audience growth and revenue-generating partnerships.
- Host a live, engaging on-air show on a regular, ongoing basis, preparing daily content that entertains, informs, and connects with the target audience.
- Create and publish original video content regularly, including social-first short-form video (Reels, TikTok, YouTube Shorts) and longer-form segments that grow your personal on-screen brand.
- Prospect and develop endorsement and influencer partnerships with local businesses, pitching yourself as a trusted community voice who can authentically promote products and services across on-air, video, and social platforms.
- Participate in person in high-visibility community events, client meetings, and business functions as a station ambassador who builds relationships that translate into revenue.
What You’ll Bring:
- 5+ years of full-time radio experience.
- Demonstrated leadership ability with a track record of building successful brands or teams.
- Proven, measurable success in audience growth and digital content performance.
- Strong understanding of FCC rules and regulations.
- Excellent written, verbal, and public speaking skills.
- Comfort interacting with listeners, clients, and community partners in public settings.
- Strong organizational, problem-solving, and prioritization skills.
- Able to multitask, meet deadlines, and perform under pressure.
- Technical proficiency operating control boards, remote broadcast equipment, and related production tools.
- High School Diploma (required).
- Valid driver's license, auto insurance, and vehicle (required).