Digital Product Owner, Website & Digital Operations
About the role
The Digital Marketing team is seeking an organized, proactive Website Operations Manager. In this role, you will serve as a key point of contact between business stakeholders and IT, facilitating website execution and technical delivery. As a self-starter and practical problem solver, you will translate business requirements into actionable user stories, manage Jira sprint priorities, and help optimize our digital platforms for peak efficiency. Location: Parsippany-Troy Hills, New Jersey. Job type: Contract. Salary: $70 - 75 per hour. Work hours: 9am to 5pm. Education: Bachelor's Degree required.
Responsibilities
- Facilitate the Agile planning cadence in Jira, working with stakeholders to translate business needs into clear user stories and prioritizing tickets for upcoming development sprints.
- Partner closely with IT to plan sprint capacity, track deliverables, clear everyday blockers, and maintain steady progress toward digital goals.
- Gather business requirements and work alongside technical teams to identify practical, efficient solutions for website enhancements.
- Monitor website health, triage incoming user/stakeholder requests, and manage ticket prioritization.
- Support technical SEO and Answer Engine Optimization (AEO) initiatives. Monitor and help optimize site speed, URL structure, and Schema markup for search engines (Google, Bing) and AI discovery tools (ChatGPT, Gemini, Perplexity).
Qualifications
- 3-5 years of experience coordinating or managing web delivery in a cross-functional environment.
- Hands-on experience working directly with IT teams, writing clear user stories, and managing sprint cycles in Jira.
- Strong foundational understanding of Agile/Scrum practices (backlog grooming, sprint planning, retro).
- Familiarity with enterprise CMS platforms (Sitecore experience is a plus).
- Experience with Google Analytics 4 to review page performance and inform ticket priorities.
- Exposure to web tools/integrations (e.g., chatbots, localization, customer reviews, AEO/SEO practices).
- Working knowledge of web deployment flows (testing features in UAT through live production).
- Bachelor's Degree required.
- Excellent written and oral communication skills; ability to simplify complex ideas into actionable project steps.
- Strong organizational skills with a customer-first mindset.
Skills
- Jira
- Digital platforms
- Point of contact
- Problem solver
- Proactive
- Self-starter
- Business requirements
- Digital Marketing
- User stories
Benefits
- Medical insurance
- Prescription coverage
- Dental insurance
- Vision insurance
- AD&D insurance
- Life insurance
- Short-term disability
- 401K plan
Pay
Pay offered to a successful candidate will be based on several factors including the candidate's education, work experience, work location, specific job duties, certifications, etc. The advertised hourly rate is $70 - 75.
Schedule
Work hours: 9am to 5pm.