Digital Product Manager - Consumer Channels
About the role
A Brief Overview
Digital is how most customers first reach Safelite. They arrive in a moment of need, often without knowing their coverage or what their vehicle requires, and they expect to get to a resolution quickly. We’re hiring a Product Manager to drive the strategy and outcomes for our consumer digital experience.
Responsibilities
- Own digital product outcomes for the consumer channel
- Define and manage product strategy, roadmap, and priorities for the consumer digital experience
- Translate customer needs, business opportunities, and friction points into clear product problems to solve
- Establish success metrics across conversion, self-service completion, customer satisfaction, and support deflection. Track performance after launch
- Make tradeoff decisions based on customer impact, business value, effort, risk, and learning potential
- Balance near-term optimization, foundational platform work, and longer-term innovation across the roadmap
- Improve conversion and the end-to-end customer journey
- Own the consumer funnel from first visit through completed booking, removing friction at each step of quote, scheduling, and coverage, and connect that work to the revenue and margin the consumer P&L owner is accountable for
- Differentiate the experience for direct-pay and insurance customers based on their context and what each needs to reach a resolution
- Reduce drop-off, errors, and support-assisted completions in the consumer journey
- Use behavioral data and customer signal to find the highest-value opportunities to improve conversion and experience
- Shape AI-enabled consumer experiences
- Partner with the AI and Agentic product leadership on emerging agentic capabilities and how they apply in the consumer experience
- Define use cases where AI improves customer outcomes, self-service, decisioning, and personalization, grounded in real customer problems with measurable value
- Help translate AI capabilities into clear customer and business outcomes, with attention to data quality, feedback loops, escalation paths, and trust
- Lead through cross-functional influence
- Partner closely with the consumer P&L owner and across Technology, Design, Analytics, Marketing, Operations, and Contact Center teams
- Bring clarity to ambiguous problems and facilitate decision-making when tradeoffs are required
- Operate in a product model with shared outcomes, visible tradeoffs, and continuous discovery and delivery
Qualifications
- Education Qualifications
- Experience Qualifications
- Preferred Qualifications
Education Qualifications: - Bachelor's Degree or equivalent experience Required - Salesforce Certification Preferred - Product Owner Certification Preferred
Experience Qualifications: - 5+ years of product management, digital product, or related experience, with meaningful time on consumer-facing digital products at scale. - Experience owning digital products from discovery through launch and optimization.
Preferred Qualifications: - Experience shipping AI-enabled product capabilities. Agents, personalization, automation, or recommendations. - Experience improving both customer-facing and internal associate-facing digital tools.
Skills and Abilities: - Product Strategy. Defines where to play, what to prioritize, and how product work creates measurable value. - Customer and Journey Thinking. Understands the full customer journey, from first need through resolution, and can identify friction, unmet needs, and moments that matter. - Business Acumen. Connects product decisions to revenue, margin, conversion, satisfaction, and operational performance. - AI and Data Fluency. Understands how data and AI can enable better experiences, smarter decisions, and more efficient workflows. - Cross-Functional Leadership. Aligns teams, influences stakeholders, and drives accountability without relying on authority. - Experimentation and Learning. Uses testing, analytics, and feedback loops to learn quickly and improve continuously. - Execution Discipline. Moves from strategy to delivery while managing scope, tradeoffs, dependencies, and outcomes. - Strong written and verbal communication. Ability to operate in ambiguity and bring structure to complex problems.
Our people are passionate about what they do, the product they sell, and the customers they serve. If you're looking for an opportunity to be a part of a work family that values collaboration, innovation and dedication, we're the right company for you.