Digital Performance Marketing Manager

How You’ll Make An Impact

Lead U.S. social media planning and execution for Matrix commercial channels, including content calendars, campaign support, paid social, performance tracking, and optimization.

Bring approved stories, partnerships, product content, testimonials, events, and thought leadership to life across digital channels in a way that feels relevant and engaging for the U.S. market.

Plan, launch, measure, and refine digital campaigns that support lead generation, customer engagement, product launches, strategic accounts, events, and nurture efforts.

Partner with marketing, sales, product marketing, CRM, creative, and global digital teams to make sure campaigns have strong messaging, clear conversion paths, and meaningful follow-up.

Use analytics and reporting tools to uncover what’s driving traffic, engagement, conversions, lead quality, and campaign performance — then turn those insights into practical recommendations.

Requirements

• 5+ years of digital marketing experience, ideally in B2B, fitness, wellness, commercial products, manufacturing, hospitality, equipment, or another sales-led environment.
• Hands-on experience with organic and paid social, email marketing, digital campaigns, audience targeting, customer journeys, and performance optimization.
• Confidence working with GA4, digital reporting, campaign analytics, and performance insights.
• Strong writing and editing skills with the ability to tailor messaging for social, email, paid media, and campaign landing pages.
• Experience using tools such as Canva, Adobe Creative Cloud, Adobe Express, CRM platforms, marketing automation tools, or customer journey platforms.
• A collaborative mindset, strong attention to detail, and the ability to keep multiple campaigns moving without losing sight of the bigger picture.

Why This Role Stands Out

This is a high-impact role for someone who likes both the creative and analytical sides of marketing. You’ll have the opportunity to shape how Matrix shows up digitally in the U.S. commercial market, support meaningful customer engagement, and help connect smart campaigns to real business results.

Location

This position reports onsite full-time at Johnson Health Tech North America’s headquarters in Cottage Grove, Wisconsin.

Benefits & Perks

• Competitive benefits program for eligible employees, including medical, dental, and vision insurance.
• Company-paid life insurance and AD&D for eligible employees.
• Flexible Spending Account and Health Savings Account options, depending on plan eligibility.
• 401(k) retirement plan options for eligible employees.
• Employee product discount, wellness resources, and additional employee support programs.

Equal Opportunity Employer

This employer is committed to providing equal employment opportunities for all individuals regardless of race, color, religion, national origin, sex, sexual orientation, gender identity, age, disability, or veteran status.