Digital Merchandising Analyst
Umanist NA · Atlanta, GA · 1 wk ago
On-siteMarketingFull-time
About the role
We are looking for an experienced eCommerce Merchandising Analyst to support and grow a large-scale B2B eCommerce business. This role is responsible for optimizing digital merchandising, improving online customer experience, and driving category performance through data-driven insights. You will work closely with cross-functional teams including Product, Pricing, Marketing, Operations, Engineering, and Category Management to execute merchandising strategies that increase online sales and customer engagement.
Key Responsibilities
- Execute digital merchandising strategies across B2B eCommerce channels.
- Analyze category performance and recommend actions to improve sales and conversion.
- Optimize product assortment, pricing, promotions, and online merchandising.
- Monitor website performance, search results, and customer experience.
- Identify cross-sell and upsell opportunities to increase revenue.
- Use analytics tools to measure KPIs, customer behavior, and campaign performance.
- Partner with Product, Pricing, Operations, and Engineering teams to improve the digital shopping experience.
- Conduct competitive analysis and support continuous improvement initiatives.
Required Qualifications
- 5+ years of experience in eCommerce or Digital Merchandising.
- Minimum 2 years of experience in B2B eCommerce.
- Strong understanding of online merchandising, assortment planning, pricing, and promotions.
- Experience with Google Analytics, Adobe Analytics, Power BI, Tableau, or similar analytics tools.
- Strong analytical and problem-solving skills.
- Excellent communication and stakeholder management abilities.
Location Requirement
This is an onsite role in Atlanta, GA.