Jobs · Marketing · New York

Digital Media Planner

Pixability · New York, NY · 1 mo ago
HybridMarketing$70k–$90k/yrFull-time

About the role

Digital Media Planners are key members of the Pixability Customer Success team. You will work closely with Sales, Account Management, Ad Operations, Insights and Marketing teams. You will develop a strong understanding of Pixability's value proposition, targeting capabilities, insights tools and data mining products portfolio. You'll use AI to work more efficiently and to build more effective, flawless and highly customized plans for our clients.

You will be responsible for the complete lifecycle of Pixability pre-sales strategy as well as garnering insights from data to tell a unique story for responding to RFPs to convey what ad formats, targeting, added value and why Pixability is best suited to solve our clients' needs. This role will own the RFP process and ensure the process is being followed while prioritizing our clients' needs and what we can do to help win the opportunity.

Responsibilities

  • Work with the sales team to respond to all RFPs by using AI and our internal AI-based workflows, to create effective, innovative and highly customized media plans/proposals that meet client objectives and showcase the value of Pixability
  • Curate audience personas with detailed targeting best suited to reach our client's audience goals
  • Coordinate internally with the sales, client success and marketing teams to find the best solution for our clients
  • Own RFP brainstorm calls—scheduling, leading, note taking and clear follow-ups and next steps
  • Manage the cataloging of all proposals for easy access
  • Keep up to date with YouTube and Google platform capabilities
  • Input and track all current proposals/opportunities in the Strategy team's tracker
  • Strategize and provide data points to align with client goals and KPIs
  • Use AI tools to speed up research, feasibility, building plans, catching errors and freeing up time for higher-value strategic work
  • Be an active voice in giving feedback on our AI tools and areas for improvement and fresh ideas to ensure our tools work for us and level us all up on the planning team
  • Work on special projects of strategic importance under management direction
  • Leverage Pixability's 10+ years of historical data to follow best practices and provide data-driven recommendations

Requirements

  • Bachelor's degree required
  • 1–2+ years' experience at an agency or publisher preferred
  • 1–2+ years' experience with YouTube or Google Ads preferred
  • Analytical, project management, deadline-driven, and process-oriented
  • Working knowledge of the advertising, buying, and/or planning industry
  • Proficiency in Google Suite & Microsoft Excel
  • Strong organization skills and attention to detail
  • Demonstrated ability to manage multiple, competing projects simultaneously, ruthlessly prioritize and meet deadlines without dropping the ball
  • Ability to analyze data and tell a story
  • Ability to learn new systems and processes quickly
  • Ability to work independently in a fast-paced, high-pressure environment
  • Effective, clear and proactive written and verbal communications skills especially across different teams and stakeholders

Qualifications

  • Experience with AI tools (ChatGPT, Gemini, Claude, etc.) a plus. A genuine excitement to learn and use AI is a must.
  • Experience with Looker a plus

Benefits

  • Innovation, collaboration, and curiosity with a passion for getting things done
  • Open communication and transparency
  • Flexible paid time off and team outings
  • Top 3% of Google Partners worldwide and Inc. 5000 recognition for nine consecutive years

Pay

The pay range for this role is $70,000 – $90,000 total compensation. Actual compensation packages are based on several factors unique to each candidate, including skill set, depth of experience, certifications, and specific work location.

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