Digital Marketing - PPC Strategist

Why DH Pace? The DH Pace Company is a family-owned and privately held business with annual sales over $1 billion through 60+ offices located across the continental United States. The Company is an industry leader in the distribution, installation, maintenance, and repair of a complete range of commercial, industrial, and residential door, docking and security products. In 2026, DH Pace is celebrating its 100th anniversary in business. DH Pace Company, Inc. is scaling paid search across multiple ad platforms and needs an experienced PPC Strategist to own it end-to-end. We're hiring quickly for this role and moving fast with strong candidates. This person will manage and optimize paid search (PPC) campaigns across Google Ads, Microsoft Ads (Bing), and ChatGPT/OpenAI ad platforms, while also managing website landing page content and driving continuous improvement. What You'll Do Plan, build, launch, and optimize PPC campaigns across Google Ads, Microsoft Ads (Bing), and ChatGPT/OpenAI ad platformsManage keyword research, bid strategies, budgets, ad copy, and A/B testing to maximize CTR, ROI and conversionsProactively monitor, test, and refine campaigns to continuously improve performance rather than maintaining the status quoImplement and manage conversion tracking, Google Tag Manager, and pixel setup to ensure accurate campaign measurement across multiple websitesCollaborate with web teams on landing page optimization and CRO to turn clicks into conversionsDeliver relevant and actionable analytic data to understand opportunities for increasing search relevancy, keyword research, optimization, tagging, website traffic and performance metricsExecute tests, collect and analyze data, identify trends and insights to achieve maximum ROI across all paid search campaignsTrack, report and analyze website and PPC analytics across multiple platformsMonitor, report, and communicate with leadership on best practices, strategies, performance, and recommendations for digital initiativesSynthesize complex technical content into compelling, actionable content that produces high response and optimal search ratesOther responsibilities as assigned What You Bring Bachelor's degree preferred5+ years managing paid search campaigns, with a proven track record of measurable ROI and budget ownership, prior experience with eight-figure annual spend is a plusDeep hands-on experience with Google Ads, Microsoft Ads, OpenAI Ads, and Google AnalyticsGoogle Ads certification (Search, Display, or Shopping) preferred; Microsoft Advertising certification a plusHands-on experience managing PPC budgets and campaign performance at scaleSelf-motivated and proactive, with a drive to continuously test, learn, and improve campaign performanceStrong analytical and reporting skills Additional Perks On-site role in Olathe, KS, with hybrid flexibilityA growing team where you'll own PPC strategy rather than just execute a checklistA collaborative, low-ego team that values good work over long hours What We Offer Comprehensive medical, dental, and vision coverage — available your first full monthGenerous paid time off plus paid holidays and floating holidaysCompany-paid life insurance, short-term disability, and long-term disability401(k) with employer matchHealth Savings Account (HSA) and Flexible Spending Account (FSA) optionsVoluntary benefits including supplemental life and critical illness coverageEmployee discounts for you and your immediate familyCompetitive compensation with annual performance reviews Successful completion of employment verifications, background check, drug screen, and driving record (if applicable) required in advance of hire. DH Pace Company, Inc. does not accept unsolicited resumes from search firms or agencies. Any resume submitted to any employee of DH Pace Company, Inc. without a prior written search agreement will be considered unsolicited and the property of DH Pace Company, Inc. Please, no phone calls or emails. Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities The contractor will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor’s legal duty to furnish information. 41 CFR 60-1.35(c) DH Pace is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age disability, protected veteran status, genetic information, or any other status protected by applicable federal, sate, or local law.