Digital Marketing Manager
About the role
The Digital Marketing Manager is responsible for overseeing a portfolio of 4-8 markets/accounts with a combined advertising budget exceeding $50 million annually, focused primarily on Google Ads and paid search initiatives. This role is highly strategic and analytical. Approximately 50% of the role involves analyzing campaign performance, interpreting data, and transforming insights into actionable business recommendations. The remaining focus is on digital marketing strategy, agency management, stakeholder communication, and driving performance across assigned markets. The ideal candidate comes from a fast-paced agency environment and has experience managing multiple accounts, large advertising budgets, and complex customer acquisition campaigns. Success in this role requires someone who can connect marketing performance data to business outcomes and confidently communicate recommendations to senior stakeholders.
Please note: We are interested in every qualified candidate who is eligible to work in the United States. However, we are not able to sponsor visas needed now or in the future.
Wrench Group is a national leader in home repair, replacement, and maintenance services specializing in heating, ventilation and air conditioning, plumbing, water, and electrical services. Our partner locations have developed strong reputations with brands that date back to the 1940s. At Wrench Group, we are a group of like-minded individuals focused on achieving the highest customer satisfaction possible through our strong network of technicians, sales, customer service, and support staff. Our business model looks to partner with organizations that already have a proven track record and then work to help them accelerate growth and deliver customer thrill at every touchpoint.
Responsibilities
- Own paid search strategy across a portfolio of 4-8 markets/accounts.
- Manage advertising investments ranging from approximately $80K-$500K per month