Digital Marketing Manager

Pay

Competitive salary starting at $100,000 annually.

About the role

An award-winning creative and marketing workforce solutions provider with 25+ years of experience. Profiles helps organizations build, scale, and transform their teams through contract, contract to hire, direct hire, embedded teams, and consulting services nationwide.

Responsibilities

• Own and execute the paid media channel strategy across search, display, remarketing, and paid social channels.
• Develop and optimize campaigns targeting mortgage products and geographic markets.
• Manage budget allocation, bid strategies, and campaign performance to maximize lead volume and funded loans.
• Collaborate with cross-functional teams to ensure compliance with industry regulations and legal standards.
• Monitor performance metrics, produce regular performance reports, and recommend data-driven improvements.

Requirements

• 3–5 years of hands-on experience managing PPC campaigns with direct execution.
• Expertise in Google Ads and Microsoft Advertising, including Search, Display, and remarketing.
• Strong analytical skills with familiarity in Google Analytics (GA4) and reporting tools.
• Direct hands-on experience managing multiple PPC campaigns with budgets of $2M-$3M per month.
• Knowledge of mortgage or regulated financial services advertising compliance requirements is a plus.