Digital Marketing Manager, Advertising

At T‑Mobile Advertising Solutions (T‑Ads), we are seeking a metrics‑obsessed Digital Marketing Manager to plan, implement, and analyze digital marketing programs that support our global business lines. The role will define and deliver a comprehensive digital marketing strategy, driving client acquisition and brand awareness through email, social media, and paid advertising campaigns while ensuring all communications follow brand guidelines.

Responsibilities

• Work with marketing leads to develop a full‑funnel marketing plan that supports all business line goals.
• Identify and target relevant businesses and individual decision‑makers within T‑Ads key audiences of brand marketers, agency professionals, and digital signage operators.
• Implement a variety of multi‑touch campaigns that include inbound, outbound, email, and organic/paid social programs.
• Leverage data, analytics, and segmentation to identify insights and translate them into actionable marketing plans that improve performance.
• Work with analytics and marketing operations to track and measure strategic objectives and evaluate marketing performance.

Education and Experience

• Bachelor’s Degree plus 3 years of related work experience OR advanced degree with 1 year of related work experience OR equivalent combination of education and experience (required).
• 4‑7 years of marketing experience authoring and executing global marketing plans in a B2B environment (preferred).
• Less than 2 years delivering omni/multi‑channel integrated digital marketing campaigns at scale (preferred).

Knowledge, Skills and Abilities

• Monitor campaign results and impact on pipeline goals (required).
• Provide recommendations and implement campaign optimizations and adjustments when needed (required).
• Proven history of creating, implementing, and measuring B2B digital marketing programs to acquire and engage customers (required).
• Outstanding creative and interpersonal skills to develop top‑notch copy, content, and other representations of the T‑Ads brand (required).
• Ability to collaborate with multiple stakeholders to develop marketing strategies and prioritize across business line needs (required).
• At least 18 years of age and legally authorized to work in the United States.

Pay

Total Target Cash Earnings Opportunity: $101,430 – $183,080.
National Base Pay Range: $88,200 – $159,200.
Compensation includes base salary plus an annual incentive opportunity; actual earnings may vary based on individual performance, location, qualifications, and company results. Use the link https://paylookup.t-mobile.com/paylookup?reqID=REQ362262 to view the pay range for a specific hiring location.

Benefits

• Medical, dental, and vision insurance.
• Flexible spending account.
• 401(k) with company match.
• Annual stock grant and employee stock purchase plan.
• Paid time off, up to 12 paid holidays, and parental/family leave.
• Family building benefits, backup care, enhanced family support, and childcare subsidy.
• Tuition assistance and college coaching.
• Short‑ and long‑term disability, voluntary AD&D, accident, life, and long‑term care insurance.
• Mobile service and home internet discounts.
• Pet insurance.
• Commuter and transit program access.