Digital Marketing Intern - SEO Focus (Part-time)

SUMMARY

This is a part-time position. Ability to work independently, typically 20 hours per week is required.

ESSENTIAL FUNCTIONS

• Conducts keyword research and analysis to identify opportunities for improved search rankings across school websites.
• Affords assistance with on-page SEO optimization including meta tags, headers, internal linking, and content optimization.
• Performs technical SEO audits to identify and document website issues affecting search performance.
• Maintains website performance using Google Analytics, Google Search Console, and other SEO tools.
• Creates SEO-optimized content including blog posts, landing pages, and website copy following best practices.
• Affords assistance in developing and maintaining SEO content calendars and optimization schedules.
• Evaluates competitor SEO strategies and helps prepare competitive analysis reports.
• Supports link building initiatives and outreach efforts to improve domain authority.
• Affords assistance in optimizing content and highlighting student success stories for search visibility.
• Affords assistance in local SEO optimization for individual school locations and geographic targeting.
• Provides recommendations for website structure improvements and user experience enhancements.
• Tracks SEO metrics and helps prepare monthly performance reports for the team.
• Affords assistance with day-to-day administrative and operational duties as assigned.
• Affords assistance in developing SEO guidelines and best practices documentation.
• Forges strong relationships with internal teams and external organizations.
• Ensures thorough, timely, and accurate communications.
• Executes tasks by utilizing various SEO technologies and platforms specific to the business.

SKILLS

• Basic understanding of search engine optimization principles and best practices.
• Working knowledge of content management systems, particularly WordPress.
• Excellent analytical and problem-solving skills with attention to detail.
• Strong written communication skills with the ability to create SEO-optimized content.
• Excellent interpersonal and collaborative skills with the ability to build strong working relationships.
• Ability to work independently and within a team-oriented environment.
• Strong project, time management, and organizational skills with attention to detail.
• Highly organized, detail-oriented, and able to meet deadlines consistently.
• Ability to prioritize effectively and manage competing priorities to deliver and drive results.
• High level of quality and accountability for work products.
• Unquestionable personal code of ethics, integrity, diversity, and trust.
• Ability to clear a required background check.

BENEFITS

• Strides, Inc. considers a person’s education, experience, and qualifications, as well as the position’s work location, expected quality and quantity of work, required travel (if any), external market and internal value when determining a new employee’s salary level.
• The above job is not intended to be an all-inclusive list of duties and standards of the position. Incumbents will follow any other instructions, and perform any other related duties, as assigned by their supervisor.
• All employment is “at-will” as governed by the law of the state where the employee works.