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Jobs · Marketing · Texas

Digital Marketing & Communications Specialist

Sellmark Corporation · Mansfield, TX · Yesterday
MarketingFull-time

About the role

Sellmark is seeking a creative and results-driven Digital Marketing & Communications Specialist to execute and support marketing and communications initiatives that strengthen brand awareness, engagement, and community growth.

Essential Duties And Tasks

  • Manage and execute social media activities across all major platforms.

  • Plan, schedule, publish, and optimize organic social content.

  • Execute paid social boosting and advertising to support campaigns.

  • Monitor platform/industry trends and audience behavior to inform content strategy.

  • Track and analyze performance metrics, providing insights and recommendations for improvement.

Influencer, ProStaff, and Community Relations

  • Build and maintain relationships with influencers, brand ambassadors, and ProStaff members via social channels.

  • Coordinate content creation, posting schedules, and campaign participation with influencers and ProStaff.

  • Manage ProStaff and influencer databases, ensuring accurate records and performance tracking.

  • Engage directly with the social media community within the industry to strengthen brand loyalty.

Content & Brand Communications

  • Distribute promotional email campaigns.

  • Affiliate with distributing press releases when necessary.

  • Collaborate with internal teams on content direction, campaign messaging, and brand initiatives.

  • Perform additional duties as required to support the department's effective operation.

Qualifications

  • Strong understanding of social media platforms, tools, and analytics.

  • Experience with social media management and scheduling tools.

  • Working knowledge of digital advertising and paid social campaigns.

  • Creative thinking with and understanding of brand voice and audience engagement.

  • Exceptional written and verbal communication skills.

  • Strong project management and organizational skills.

  • Strategic thinking and analytical capabilities.

  • Ability to manage multiple priorities effectively.

  • Detail-oriented with a data-driven mindset.

Education And Experience

  • Bachelor’s degree in marketing, communications, or related field.

  • 0-2 years experience in digital marketing and communications.

  • Demonstrated success in managing integrated marketing campaigns.

  • Experience supporting, coordinating, and executing marketing campaigns and initiatives.

  • Exposure to content development, campaign performance tracking, and internal collaboration.

Work Environment & Physical Requirements

While performing the duties of this job, the employee may be required to sit or stand for extended periods of time. The employee may be required to bend, twist, reach, push, pull and operate office machinery and motor vehicles. Must be able to lift to (50) pounds.

WORK SCHEDULE/HOURS

The role primarily aligns with standard business hours; however, flexibility is essential to accommodate varying schedules based on business demands. This may include evening, weekend, and holiday shifts, as well as hours outside of typical departmental operations.

Competitive Compensation, Benefits And Training

  • Competitive salary based on experience.

  • Generous paid time off, sick and floating holidays.

  • Initial intensive training program, continual professional training and career enhancement opportunities available.

Equal Opportunity Employer

We are committed to fostering an inclusive and diverse workplace where all individuals feel valued and respected. Sellmark Corporation is an Equal Opportunity Employer. We do not discriminate based on race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, genetic information, veteran status, or any other legally protected status.

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