Digital Marketing Channel Manager

About the role

Ultradent, an award-winning, global dental manufacturing company, is seeking an experienced, strategic, and hands-on Digital Marketing Channel Manager to join our team.

Responsibilities

• Translate global marketing initiatives into scalable digital strategies that drive both eCommerce growth and global lead generation.
• Work closely with regional marketing teams around the world to develop funnel strategies and digital channel guidance that can be localized and executed effectively across diverse markets.
• Help manage and evolve Ultradent’s global social media strategy, accounts, and content distribution model.
• Identify opportunities to improve campaign performance through funnel optimization, audience targeting, and digital channel refinement.
• Create repeatable campaign playbooks and templates that can scale across regions with varying levels of digital marketing maturity.
• Present digital channel strategies, performance insights, and recommendations to marketing leadership and stakeholders.

Requirements

• At least 5 years of experience in digital marketing, demand generation, campaign strategy, or related digital marketing roles is ideal.
• Bachelor’s degree in Marketing, Business, Communications, or related field preferred.
• Strong understanding of digital marketing channels including email marketing, paid media, social media, landing pages, and conversion optimization.
• Experience building and managing multi-channel digital campaigns and marketing funnels.
• Experience working with global or regional marketing teams is strongly preferred.
• Strong understanding of lead generation strategies and customer journey development.
• Ability to balance strategic planning with hands-on execution.
• Experience with marketing automation platforms such as HubSpot is preferred.
• Strong analytical mindset with the ability to translate performance data into actionable recommendations.
• Excellent communication and presentation skills.

Qualifications

• Excellent Microsoft Office skills; Excel, Word, and PowerPoint.
• Exceptional interpersonal and collaboration skills.
• Strategic thinker with strong organizational abilities.
• Proactive personality with a preference for “doing” over “delegating.”
• Comfortable working cross-functionally with marketing, sales, IT, and regional stakeholders.
• Adaptable and capable of managing multiple priorities in a fast-paced global environment.
• Team-oriented and collaborative; able to help co-workers shine.

Skills

• Excellent written and verbal communication skills.
• Proactive personality with a preference for “doing” over “delegating.”
• Comfortable working cross-functionally with marketing, sales, IT, and regional stakeholders.
• Adaptable and capable of managing multiple priorities in a fast-paced global environment.
• Team-oriented and collaborative; able to help co-workers shine.

Benefits

• Equal Opportunity Employer.
• We are a global culture where differences and perspectives are sought after, welcomed, and embraced.
• We consider all qualified applicants fairly, based on their experience, skills, and potential to contribute to our team.
• Our core values – Integrity, care, quality, innovation, and hard work- guide us daily.
• This role is a key contributor in helping Ultradent evolve its global digital marketing maturity and build scalable demand generation systems that connect marketing activities to measurable business results.

Pay

• Competitive salary commensurate with experience.

Schedule

• Full-time position.