Digital Experience, Senior Specialist

RKD Group, a direct response marketing and advertising agency, is a remote-first company that helps nonprofits raise billions of dollars to fulfill their missions. This role leads a portfolio of complex or high-priority client accounts, delivering strategic digital counsel and ensuring high-impact program results.

Responsibilities

• Senior Client Leadership
  • Serve as the senior relationship lead for assigned accounts, owning overall client satisfaction and retention
  • Proactively identify strategic opportunities, risks, and growth areas within client portfolios
  • Lead high-stakes client meetings, presentations, and strategic reviews
  • Manage escalations and navigate complex client situations with professionalism and solutions-oriented thinking
• Digital Strategy & Planning
  • Lead the development of comprehensive digital strategy plans, including channel mix recommendations, audience strategies, and program roadmaps
  • Develop and manage multi-channel budgets and revenue projections with accuracy and strategic intent
  • Integrate knowledge of email, CRO, digital media (paid search, paid social, programmatic), and texting into unified, goal-aligned programs
• Cross-Functional Integration
  • Drive cross-functional collaboration with Pod Managers and internal RKD teams to ensure cohesive, timely delivery of integrated work
  • Align internal teams around client priorities and ensure clear communication of scope, timelines, and goals
  • Identify and resolve bottlenecks in the fulfillment process
• Team Development
  • Mentor and guide Coordinators, supporting their growth and day-to-day work
  • Provide feedback on work quality and help elevate team capabilities across the group
• Reporting, Analytics & Optimization
  • Oversee performance analysis across digital programs and translate results into client recommendations
  • Champion a test-and-learn culture, ensuring insights are documented and applied to future strategy
  • Monitor portfolio-level performance trends and alert leadership to risks or opportunities

Requirements

• Bachelor's degree in marketing, communications, or related field; advanced degree a plus
• 5–7 years of experience in digital marketing or agency account management
• Proven track record of managing complex client relationships and multi-channel digital programs
• Strong budget management, strategic planning, and presentation skills
• Experience mentoring or leading junior team members

Pay

$70,000 - $90,000 annually (position level and compensation will be determined based on market location, experience, job skills, and qualifications).

Benefits

RKD Group offers highly competitive compensation and a full range of benefits.