Digital Executive Producer

About the role

The Digital Executive Producer directs and supervises content for all digital and social platforms, abiding by the highest journalistic standards of professionalism and ethics. They guide and support the digital team and the overall newsroom to produce outstanding daily news and special content.

Responsibilities

• Directly supervise digital producers and collaborate with other newsroom staff, reviewing scripts and providing feedback to encourage powerful, visual storytelling.
• Manage and coordinate breaking news.
• Collaborate with the News Director, news managers, and other station personnel as assigned.
• Plan, executive, and oversee continuity and strategy for website and social platforms.
• Manage and maintain all station social media platforms, including posting content, monitoring engagement, and responding to audience interaction when appropriate.
• Create and publish digital-first content across multiple platforms, including social media, YouTube, mobile apps, and newsletters.
• Track digital engagement and content performance metrics as directed by management.
• Update digital platforms throughout the day with breaking news, live updates, and timely information to keep audiences informed.
• Cook up and execute digital promotions and contests in partnership with Sales, News, and Promotions teams.
• Review and edit reporter scripts, video, and multimedia assets for digital publication, ensuring clarity, accuracy, and adherence to journalistic standards.

Requirements

This role requires management experience creating engaging content across multiple platforms, extraordinary people skills with an emphasis on coaching, motivating, and teaching, a strong understanding of how to grow and maintain digital/social traffic, two to five years in a television newsroom environment or equivalent education, a college degree in Journalism or a related field, strong writing skills and a proven track record for getting results on station goals, understanding how to interpret content brand without resorting to clickbait, ability to utilize digital analytics and apply them to set goals, experience managing social media platforms and creating platform-specific content, and familiarity with content management systems (CMS), social media tools, and basic video editing.

Qualifications

The ideal candidate should have management experience creating engaging content across multiple platforms, extraordinary people skills with an emphasis on coaching, motivating, and teaching, a strong understanding of how to grow and maintain digital/social traffic, two to five years in a television newsroom environment or equivalent education, a college degree in Journalism or a related field, strong writing skills and a proven track record for getting results on station goals, understanding how to interpret content brand without resorting to clickbait, ability to utilize digital analytics and apply them to set goals, experience managing social media platforms and creating platform-specific content, and familiarity with content management systems (CMS), social media tools, and basic video editing.

Skills

Preferred skills include management experience creating engaging content across multiple platforms, extraordinary people skills with an emphasis on coaching, motivating, and teaching, a strong understanding of how to grow and maintain digital/social traffic, two to five years in a television newsroom environment or equivalent education, a college degree in Journalism or a related field, strong writing skills and a proven track record for getting results on station goals, understanding how to interpret content brand without resorting to clickbait, ability to utilize digital analytics and apply them to set goals, experience managing social media platforms and creating platform-specific content, and familiarity with content management systems (CMS), social media tools, and basic video editing.

Benefits

At Sinclair, we are committed to providing a comprehensive benefits package that includes health insurance, retirement plans, paid time off, and more. We also offer a strong focus on professional development and career advancement opportunities within our organization.

Pay

Competitive compensation package based on experience and qualifications.

Schedule

Full-time position with flexible work hours to accommodate the demands of the newsroom.