Digital Content & Video Specialist
Iowa Specialty Hospital · Clarion, IA · 1 mo ago
Art & CreativeFull-time
About the role
Digital Content & Video Specialist role based at Clarion and Belmond Campuses, full‑time position responsible for planning, filming, editing video and photography for provider education, patient testimonials, service‑line campaigns, social media, website, OTT/CTV, internal communications, podcast production, asset management, and cross‑channel repurposing of content.
Responsibilities
- Plan, film and edit professional video for provider education, patient testimonials, service-line campaigns, social media, website, OTT/CTV and internal communications.
- Produce photography for providers, departments, facilities, events and campaign storytelling.
- Create short-form vertical video/Reels as well as longer-form educational and brand content.
- Create digital static educational and brand content.
- Develop OTT/CTV-ready video creative and multiple cut-downs/versions from core campaign footage.
- Support podcast recording and production, including camera, lighting, audio, editing and repurposing clips for digital channels.
- Partner with providers and staff to make filming efficient and comfortable; develop interview prompts, shot lists and production plans.
- Support employee/internal communication videos in coordination with the Internal Communications Leader.
- Maintain a searchable multimedia asset library, B-roll library and organized archive with appropriate releases/permissions.
- Repurpose one content capture session into multiple assets for social, web, email, paid media and internal use.
- Monitor evolving video/content best practices and recommend creative approaches suited to each platform and audience.
- Coordinate production schedules with the Marketing Manager and Marketing & Creative Strategist so priority campaigns receive assets before launch deadlines.
- Maintain equipment and recommend future video, photography, audio and production needs.
Qualifications
- Degree, certificate or equivalent professional experience in video production, multimedia, communications, digital media or related field.
- Demonstrated portfolio showing videography, editing, composition, lighting and audio skills.
- Proficiency with professional editing and creative software; ability to efficiently produce both polished long-form and fast-turn social content.
- Strong storytelling and interviewing skills; healthcare or regulated-industry experience helpful but not required.
- Ability to manage multiple shoots, deadlines and stakeholders while maintaining organized files and assets.
- Comfort working with physicians, employees and patients in clinical and workplace settings.
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