Digital Content Producer

About the role

The Digital Producer is part of a team that produces and promotes news content on WREG.com, the digital platform for News Channel 3 in Memphis, and on the social media accounts for the website and television station.

Responsibilities

• Writes news stories and headlines for the web and other digital platforms
• Edits and posts video clips
• Aggressively breaks news on digital platforms before competing news outlets
• Edits and repurposes television scripts and video for grammar, accuracy, tone and AP style
• Promotes content on Facebook, Twitter, Youtube and other social media platforms
• Monitors data on page views and video views, promoting content appropriately to maximize reach
• Monitors email, social media and other media sources for story leads and ideas
• Works with television reporters and producers to make sure information is reaching all platforms as quickly as possible